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Listen up retards. Do you happen to feel regret because you always think “ohhh if I yoloed my savings on TSLA/AMD/NVDA 🚀 leaps years ago I could be rich by now!!!”
Well if you didn't know already, it doesn’t really matter what happened in the past. Hindsight will always be 20/20. You shouldn’t be harsh on yourself on your past self that your past self wasn’t retarded enough to yolo their savings into AMD/TSLA/.... Your past self doesn’t have the same knowledge that your current self has. It’s fine. If you judged those stocks with the best DD you could do at the time and didn’t think they were worth it, then you did a good job.
If you always think about what you could/should have done in the past, then you don't have the right attitude to play the stock market casino imho.
The single most important thing is to be able to look ahead. There are always plenty of opportunities around. There are thousands of rockets that are still on earth right now. Some may depart this year, others will stay a little longer on earth. The true strength lies in being able to identify those rockets with the knowledge you have right now. And if you still miss most rockets that will take-off this year that's fine, maybe you'll learn, get better and you'll do better next year.
Now, what if I told you there’s a big rocket that’s parked right right here on earth and it has decent chance for take-off this year? Maybe it won't quite reach the moon this year yet, but hey leaving the exosphere should already be a cool milestone.
It has rock-solid fundamentals and will see lots of growth in the following years/decade.
It’s a company that has the fundamental technology to power all the computer vision tech, which is bound to boom this decade.
The company we’re talking about is of course Sony, and it is extremely undervalued right now.
Its P/E is only 14. They have a P/S of 1.65, a PEG of 0.92 (< 2 is already somewhat exceptional for a company/conglomerate of Sony’s size, under 1 is a steal)
Much lower than all of its same-sector peers. This indicates significant undervaluation.
Next up Sony has a P/CF 13.2, ROE of 20% (S&P 500 average is 14% which would already be considered pretty good. 20% ROE is excellent), PEGY of 0.89, P/B of 2.65 and finally Sony has $41.6B in cash on hand. This makes Sony one of the cheapest tech/entertainment/EV/semiconductor growth stocks you will find on the market.
(ROE of 20% + PEGY of 0.89 + PEG of 0.92 means this company is a growth stock based on the numbers alone, but we’ll dig into the actual company and overall outlook in a moment)
I challenge all retards to find a company with similar benchmarks in one of the mentioned sectors, seriously.
Quite frankly doing this DD honestly blew my mind. I kept looking everywhere for reasons why the company could be so undervalued and why they may struggle in the future. Very important to look at all the challenges the company faces to make sure I’m not just doing confirmation bias DD. But all I could find was the opposite. After several weeks and months of working on this DD, I can only conclude that it is overall a very solid company for a bargain price. The new CEO is taking the company in a great direction imho and I'm begin to think he could be Sony's Satya Nadella.
So if you want some easy tendies, maybe consider $SNE while it is still cheap, I’d say.
For the autists out there who care about analyst ratings, SONY ($SNE) currently has 18 BUY ratings, 2 OVERWEIGHT, 4 HOLD and 0 SELL. (= analyst consensus is a STRONG BUY). Very little analysts cover this stock compared to other entertainment/tech companies, so this adds to my assertion that the stock is very much under the radar. Which means you have time to get in before it gets noticed by the larger investing world and before it starts to get a more fair valuation (P/E of around 30 would be more fair for this company I think, but still cheaper than many same sector peers). But, anyway the few analysts who do happen to cover this company are basically all saying it’s an instant-buy at its current price.
Most boomer investors still think big Japanese tech companies are dinosaurs that have long been surpassed by China, South Korea and Apple etc ages ago. Young boomers may think Sony = PlayStation and that it's it. But the truth is that PlayStation, while very important (about 24% of Sony's total revenue last year), is a part of a larger story.
Lots of investors in general associate Sony with the passé Japanese electronics companies from the 80’s and the 90’s. Just like a lot people may think BlackBerry is a struggling phone company.
While Sony may not be the powerhouse in consumer electronics it was in the 80’s and the 90’s, in a lot of ways they are more relevant than ever before. Despite being a well-known brand and being known as the company behind PlayStation, for some reason its stock still seems to be under the radar among both retail and institutional investors. And boy, are they mind-blowingly undervalued. Even if a big part of its business would collapse tomorrow, they would still be slightly undervalued. And I am about to tell you why.
(& btw compared to Japanese tech/entertainment stocks $SNE is still super cheap (Canon, Nikon, Toshiba, Sharp, Panasonic, Square Enix, Capcom, Nintendo, Fujitsu all have P/E ratios ranging from 18 to 77 and none of them have the combination of global clout, fundamentals & growth prospects that Sony has))
2021 Sony as a corparation is not the fucking Sony from 2005-2015’s, just like BlackBerry in 2021 is not the fucking Blackberry from 2012. Just like Garmin in 2021 is not Garmin from 2011. Just like AMD in 2021 is not AMD from 2012.
No, in 2021, Sony is the global leader in imaging technology and people do not fucking realize it. Sony has 50% marketshare in the CMOS image sensor market. There’s a very good chance the smartphone in your pocket has Sony image sensors (unless it’s a Samsung phone). Sony image sensors are powering a big part of today's vision/camera technology. And they will power even more of tomorrow's computer vision tech.
In 2021, Sony is a behemoth in video games, music, anime, movies and TV show production. Sony is present in every segment of entertainment. Sony’s entertainment branches have been doing great business over the past 5 years, especially music and PlayStation. Additionally, Sony Pictures has completely turned around.
In 2021, Sony is the world’s biggest music publisher (and second biggest music company overall). Music streaming has been a boon for Sony Music and will continue to be.
In 2021, Sony is among the biggest mobile gaming companies in the world (yes, you read that right). And it’s mainly thanks to one game (Fate/Grand Order) that nets them over $1B revenue each year. One of the biggest mobile gaming companies + arguably biggest gaming brand in the world (PlayStation).
In 2021, Sony is an EV company. They surprised the world when they revealed their “Vision-S” at CES 2020. At the reception was fantastic. It is seriously one of the best looking EV’s. They already sell sensors to Toyota. Sony will most like sell the Vision-S's tech to other car manufacturers (sensors for driving assistence / autonomous driving, LiDAR tech, infotainment system).

40 sensors in the Sony Vision-S
Considering the overwhelmingly good reception of the Vision-S so far, I suspect the Vision-S could be another catalyst that will put Sony as a company on the radar of investors and consumers.
We've seen insane investment hype for anything even remotely related to EV over the past year. We've seen a company that barely had a few EV design concepts (oh wait, they had a gravity-powered truck though) even get a $30B market cap at some point lmao.
But somehow a profitable company ($SNE) that has an EV that you can actually drive, doesn't even have a fair valuation?
In 2020’s Sony’s brand value is at their highest point since 12 years. In 2021, it is projected to be a its highest point since 2001 assuming same growth as average yearly growth from 2015 to 2020. Keep in mind brand valuation is a bit bullshitty as there’s no standardization to compare brands from different sectors, let alone non-consumer-facing brands with consumer-facing brands. But one thing we can note is that Sony both as B2C brand and as a B2B company is on a big upwards trend.
https://interbrand.com/best-global-brands/sony/
https://careers.uw.edu/blog/2020/03/17/these-are-the-10-biggest-video-game-companies-in-north-america-shared-article-from-zippia/
In 2021, Sony is an entertainment behemoth. They have grown their entertainment branches by a huge amount over the past 5 to 10 years (they made some big acquisitions in the music space especially and they’re now also all-in in anime). I don’t think people realize how big Sony is as an entertainment company. I dug up the numbers and as of Q3 2020, PlayStation is the second biggest video game company in the world (Tencent is #1) in revenue (I suspect Sony might dethrone Tencent after Sony’s FY Q3 2020 is released). But Sony already comes very close to Tencent especially if you add Fate/Grand Order (which is under Sony Music and not under PlayStation) under PlayStation.
There’s no single other company that has this unique combination of a dominant/important position in all entertainment segments. (video games + music + movies + TV series + anime + TV networks). I guess Tencent maybe?
In 2021, Sony has amazing momentum in the camera space. If you’re familiar with the enthusiast photography space, you should know this. Basically, the market is slowly shifting from SLR to mirrorless cameras. This is because mirrorless cameras tend to smallelighter, have faster AF, better low light performance, better battery life and better video performance. Sony is the company that has been specializing in the development for mirrorless cameras for over a decade while Canon’s bread and butter has always been SLR cameras. Sony is in the lead when it comes to mirrorless cameras and that’s where the market is shifting towards. Because the advantages of mirrorless have become more and more apparent and Sony’s cameras have become technically superior, Sony has gained quite a bit of market share over Canon and Nikon in the last few years. In 2019, Sony overtook Nikon as the #2 camera manufacturer. Sony is in an upwards trend here. (they have the ambition to become the world’s #1 camera brand) Sony also has very good marketing for their cameras. (Sony has a lot of YouTubers / influencers / brand ambassadors for their cameras despite being a smaller brand than Canon)
(just search on YouTube and/or Google “switching to Sony from Canon” just to give you an idea that they do have amazing brand momentum in the camera space. You won’t get as many hits for the opposite)
A huge portion of Sony’s profit comes from image sensors in addition to music and video games. This is in addition to their highly profitable financial holdings division & their more moderately profitable electronics division.
Sony’s electronics division, unlike other Japanese brands, has shown great resilience against the very strong competition from China & South Korea. They have been able to maintain their position in the audio space and as of 2020 are still the global market leader in high-end TV’s (a position they have been holding for decades) and it seems they will continue to be able to maintain that.
But seriously this company is dirt-cheap compared to any of its peers in any segment and there’s various huge growth prospects for Sony:

CMOS image sensors & Sony’s overall imaging prowess will boom due to increased demand from automotive sector, security & surveillance industry, manufacturing industry, medical sector and finally from the aerospace & defence industry. On the longer term, image sensors will continue to boom due to increased demand for computer vision & AI + robotics. And for consumer electronics demand will remain very high obviously.
Sony is aiming for 60% market share in the CMOS image sensor market by 2026. Biggest threat here is Samsung here who have recently started to aggressively invest in image sensors and are challenging Sony. Sony has technological lead + higher production capacity (and Sony will soon open a new plant in Nagasaki), so Sony should be able to hold off Samsung.
The iPhone 12 Pro has 3 cameras + a lidar sensor. Apple now buys 3 image sensors (from Sony) + LiDAR sensor (from Sony) per iPhone 12 Pro they manufacture. Remember the iPhone X and iPhone XS? That one had “only” 2 rear cameras (with image sensos from Sony of course). Basically, Sony will be selling exponentially more image sensors as more smartphones get equipped with more and more cameras.
Now think about how many image sensors Sony can sell to Apple if the iPhone 13 will have 5 cameras + LiDAR sensor (I mean the number of cameras on smartphones certainly won’t decrease)
Gaming (PS5 hype, PSN game sales are booming, add-on content is booming, PS+ subscribers count is booming and finally PSNow & first-party games sales are trending upwards as well). Very consistent year-on-year profit & revenue growth here. They have a history of beating earnings expectations here. The number of PS+ subscribers went from 4M to 48M in just 6-7 years. Investors love to hype up recurring revenue and subscription services such as Disney+ and Netflix. Let’s apply the same logic to PS+? PS+ already has more subscribers than HBO Max in the USA.
PlayStation (video games in general) has not even scratched the fucking surface. Most people who play video games now are millennials and kids. Do you think those millennials will stop playing video games when they grow older? No, of course not. Boomers today also still watch movies and TV. Those millennials have kids and those kids are now also playing video games. The kids of those kids will also play video games etc. Basically the total addressable audience for video games will by HUGE by the end of the decade (and the decades after that) because video games will have penetrated all age ranges of the population. Gaming is the fastest growing segment of the whole entertainment business. By a large margin. PlayStation is obviously in a great position here as you can guess from the PS5 hype, but more importantly imho, the growth of PS+ subscribers (currently a bit under 50 million) and PSN users (>100 million MAU) over the past 5 years shows that PlayStation is primed to profit from the audience growth.
On top of that you have huge video game growth in the China where Sony & PlayStation is already much better established than Xbox (but still super small compared to mobile games and PC gaming in China). Within the console market, Xbox only competes with PlayStation in North America. In the rest of the world, PlayStation has an enormous lead over Xbox. Xbox is simply a lesser known and lesser desirable brand in the rest of the world
Anime streaming (basically they have a monopoly already + vertical integration, it might still be somewhat niche right now, but it will be big within 5 years. Acquiring Crunchyroll was a very good move)
Music streaming (no, they don’t have a music streaming service, but as music streaming grows, Sony Music also gets a piece of the growing pie through licensing/royalties, and they also still have a little 2.8% stake in Spotify)
Apple, Amazon, Netflix, AT&T and Disney are currently battling it out in the streaming wars. When there’s a war you have little chances of winning, you shouldn’t be the one waging the war. You should be the one selling the ammo. Basically Sony Pictures (tv shows + movies) is in that position. Sony Pictures can negotiate good prices for their content because Apple, Amazon, Netflix, AT&T are thirsty for content and they all want their own exclusive content. Sony Pictures does not need to prop up their own streaming service just like Sony Music doesn’t need their own music streaming service when they can just license out their content and turn a profit. There will always be demand for TV & movies content, so Sony Pictures is well positioned is as an independent content provider. And while Apple, Amazon, Netflix, AT&T and Disney are battling it out on the forefront, Sony is quietly building their anime empire in the background. Genius business move from Sony here, seriously. They now have anime production & distribution.
Netflix has 200M subscribers and they currently have a 250M market cap. Think about what Sony will have in 5 years? >30M Crunchyroll subscribers (assuming all anime will be consolidated into Crunhyroll) & >100M PS+ & PSNow subscribers? Anime and gaming is growing faster than movies and TV shows. (9% CAGR for anime, 12% CAGR for gaming vs. 5% CAGR for the whole movies & TV show entertainment segment which includes PVOD, SVOD, box office, TV etc etc). And gaming as a whole is MUCH bigger than SVOD streaming. Netflix gets 99% of their revenue & profit through subscriptions. For the whole Sony Group Corporation, their subscription services (games + anime) it’s currently only 4.5% of their total revenue. And somehow Sony currently has a meagre $128B market cap?
PlayStation alone is bigger than Netflix in terms of operating profit. PlayStation has a MUCH higher profit margin than Netflix. For Q3 2020 Netflix posted $790M operating profit and PlayStation posted $988M operating profit. Revenue was was $6.44B for Netflix vs. $4.77B for PlayStation. (and btw Sony’s mobile gaming revenue (~$1B / year) is under Sony Music, it is not even in those PlayStation numbers!!!)
Think about it. PlayStation alone posts bigger operating profit than Netflix (yes revenue is bit smaller, but it’s the operating profit that matters most). And gaming is growing faster than movies. And PlayStation is about 24% of Sony’s total revenue. And yet Netflix has a market cap that is equal to the double of Sony's market cap? Basically If you apply Netflix’ valuation to PlayStation then PlayStation alone should have a bigger market cap than Netflix' market cap.

PS+ growth and software digital ratio growth

Sony Vision-S & autonomous driving tech (selling sensors + infotainment system to other car manufacturers). Sony surprised everyone when they revealed their Sony Vision-S electric vehicle last year at CES 2020 (in-house design and made in cooperation with Magna Steyr). And it’s currently being tested on public roads. Over the past year we have seen absurdly big investment hype into anything even remotely related to EV’s (including a few questionable companies). We’ve even seen an EV company with a gravity-powered truck get a $30B market cap in June last year. Meanwhile Sony, out of nowhere, revealed what is arguably (subjectively) one of the best looking EV’s. It got very positive reception at CES 2020. An EV that you can actually drive. But somehow their stock is still dirt-cheap based on their current fundamentals alone? Yet some companies that had pretty much nothing but some EV design concepts got insane valuations purely due to hype?
LTE chips for IoT & Industry 4.0 (Altair Semiconductors)
Cross-media IP (The Last of Us show on HBO, Uncharted movie etc). Huge unrealized potential synergy here (it’s about to change). We have seen that it can turn out super well when you look at The Witcher, Sonic the Hedgehog and Detective Pikachu. When The Witcher released on Netflix, sales of The Witcher 3 significantly increased again. Imagine the same thing, but with Sony IP’s. Sony Pictures is currently working on 7 video game IP based TV shows and 3 movies. We know The Last of Us tv series is currently in production for HBO. And then the Uncharted is currently in post-production and scheduled to be released in July this year currently. If Uncharted turns out to be successful, it will mark a big, new milestone for Sony as an entertainment company imho.
Aniplex (Sony Music Entertainment Japan subsidiary for anime production, distribution & mobile games) had a fantastic year in 2020. (more on this later) There is a lot of room for mobile games growth with Aniplex. Thanks to Aniplex, Sony might beat their earnings forecast.
Drones. DJI just got put on Entity List in USA and Sony started developing drones for prosumer / professional a few years ago. Big opportunity for Sony here to take a bit from DJI’s dominance. It only makes sense for Sony to enter the drone market targeting the professional & prosumer video market, considering Sony’s established position in the professional audio/video/photography space
Currently Sony also has several ventures & investments in AI & robotics
Over the past decade, Sony has also carefully expanded into medical equipment tech & biotechnology. Worth noting that Sony also has an important 33% stake in M3 inc (a medical services through-the-internet company with a market cap of $65.5B) (= just their stake in M3 Inc is worth $22B alone, remember Sony, with their large, diversified revenue streams & assets only has a market cap of $128B?)
Sony Pictures has a great upcoming movie slate (MCU Spider-Man, Uncharted, Ghostbusters: Afterlife, Venom 2, Morbius, Spider-Verse sequel, Hotel Transylvania 4, Peter Rabbit 2, Vivo, The Nightingale). They will profit from the theatre reopening and covid recovery. They may even become more favourable among movie theatre chains because they won’t release their movies on the same day on streaming services like Warner (and yeah movie theatres are here to stay, at least for a while imho)
All the above comes on top of established, mature markets (Financial Holdings & Electronic Products)
Oh yeah, btw though TV’s are a cyclical and mature market and are not that important for Sony Group Corporation’s bottomline*, Sony TV’s will continue to do well for the following successive years: o 2020: continued pandemic boost

2020-2021: PS5 / Xbox Series X/S
2021 Summer Olympics (tv sales ALWAYS spike during the olympics) (& the effect is more pronounced for high-end TV’s, = good for Sony because Sony’s market share is concentrated in the high-end range (they are market leader in the high-end range)
2022 FIFA world cup (exact same thing as for the olympics)
You could say it’s already priced in, but the stock is already ridiculously undervalued so idk…

You would think this company somehow has a bad outlook, but that could not be further from the true, let me explain and go over some of the different divisions and explain why they will moon:
Sony Entertainment
While Netflix, Disney, AT&T, Amazon, and Apple are waging the great streaming war, Sony has been quietly building its anime streaming empire over the past years.

Sony recently acquired Crunchyroll for $1.175B (it is a great deal for Sony imho and will immediately be more valuable under Sony. Considering the growing appetite for anime I honestly do not even understand why AT&T sold it, they could have integrated it with their other streaming service (HBO Max) but ok)
With Crunchyroll Sony now has the following anime empire:
Aniplex (anime production & distribution, subsidiary of Sony Music Entertainment Japan) F
Funimation
Manga Entertainment UK (production, licensing, and distribution, UK)
Wakanam (licensing and distribution in Europe)
AnimeLab (licensing and distribution in Australia & New Zealand)
Crunchyroll (3 million paying subcribers, 90 million registered users and 50 million social media followers)

* Why anime matters:

Anime growth
“The global size is expected to reach USD 36.26 billion by 2025, registering a CAGR of 8.8% over the forecast period, according to a study conducted by Grand View Research, Inc. Growing popularity and sales of Japanese anime content across the globe apart from Japan is driving the growth”
(tl;dr anime 🚀🚀🚀🚀🚀, Sony is all in on anime and they have pretty much no competition)
Anime is the fastest growing subsegment of movies/video entertainment worldwide.

Sony also has a partnership with Bilibili for anime distribution in China:

https://www.chinadaily.com.cn/a/201903/26/WS5c990d93a3104842260b2737.html

Bilibili already partnered with Sony Music Entertainment Japan to bring Aniplex’s hugely successful Aniplex’s Fate/Grand Order mobile game in China.
Sony acquired a 5% stake in Bilibili for $400M in March 2020 (that 5% stake is now already worth $2.33B at Bilibili’s current share price ($BILI) and imho $BILI still has lots of upside potential considering it is the de facto video creation/sharing/viewing à la YouTube/Twitch for GenZ in China)

https://ir.bilibili.com/news-releases/news-release-details/bilibili-announces-equity-investment-sony

Sony Music Entertainment Japan
Aniplex

Sony Music (mobile games) generated $400M revenue from its mobile games in Q2 FY2020, published through Aniplex (Sony Music Entertainment Japan, “SMEJ”) subsidiary
They are the publisher of Fate/Grand Order, one of the most profitable mobile video games of the past 5 years (has generated $4B in revenue (!!) by the end of 2019 and is still as popular as ever). Fate/Grand order is the 7th most profitable mobile game in revenue worldwide as of 2020 (!)

Fate/Grand Order #9 game by revenue last year as of Q3 2020

Aniplex launched Disney: Twisted Wonderland in March this year. In Q3, it was the #10 most downloaded mobile game in Japan. (Aniplex now has two top ten games in Japan)
Fate/Grand Order was the #2 most tweeted game in 2020 and #3 was Disney: Twisted Wonderland. You can see that Aniplex has two hugely successful mobile games. (we are talking close to $1B of revenue a year here). It is the #2 game in Japan by total revenue from Q1 2016 to Q3 2020 and the #9 game in worldwide revenue from Q1 2020 to Q3 2020.

Aniplex has two very popular mobile games

SMEJ earns about > $1B from mobile games in revenue from mobile games and there is still a lot of future growth potential here considering Japan’s mobile game market grew a whopping 32% yoy from Q3 2019 to Q3 2020.
Aniplex recently co-distrubuted the movie Demon Slayer: Mugen Train in Japan in October 2020. It became the highest grossing film of all time in Japan with a total gross box office revenue of $380M. In the middle of a pandemic. It still needs to release in South Korea, China and USA where it will most likely do great as well.

Sony Interactive Entertainment (SIE) (Game & Netwerk Services business unit):

We all know 2020 was a huge year for video games with the stay-at-home pandemic boost. The whole video game sector brought in $180B of revenue in 2020, a whopping 20% increase yoy.
But 2020 will not be just a one-off temporary exceptional year for video games. The video game market has a CAGR of 13% which means it will be worth $291B in 2027. Video games is by far the segment with the highest growth rate in the whole entertainment industry.

US video game market growth (worldwide growth has a 13% CAGR)

PlayStation revenue and operating profit growth

PlayStation obviously has a huge piece of this pie and over the past years has seen consistent yoy revenue and profit growth. Think about it, for every FIFA/Call of Duty/Assassin’s Creed sold on PS4/PS5, Sony gets a 30% cut. There have been sold a billion PS4 games so far.
5 years ago 20 to 30% of PS4 games were purchased digitally. Flashforward to 2020 and it’s 60-75% and the digital ratio looks set to still increase a bit. This means higher profit margin for game publishers and for Sony at the expense of retailers
SIE has seen huge success in its first-party games over the past 5 years. Spider-Man, God of War, Horizon: Zero Dawn, The Last of Us Part 2, Uncharted 4, Ghost of Tsushima, Days Gone, Ratchet & Clank have all been huge successes. This is really big and represents a big change compared to the previous generations where Sony never really hit it big as a games publisher even though most of their games were considered quality games.
SIE is now not only a powerful platform holdeprovider, but also a very successful games publisher with popular IP’s (Uncharted, God of War, The Last of Us, Horizon, Ghost of Tsushima, Ratchet & Clank). This is an enormous asset, because firstly it increases the chances of success for cross-media opportunities (Sony Pictures can make TV shows and movies out of it to expand the popularity of those IP’s even more). And secondly, it is an obvious selling point for PS5. The more popular and bigger their exclusive content, the more they can draw people to their platform/service. This should increases PS5 total marketshare over its competitor.
The hype for God of War: Ragnarok will be absolutely through the roof. Hype for Horizon: Forbidden West is also very good already (10 million yt views, 273K likes which is very good). Gran Turismo 7 and Ratchet & Clank will also do very well in 2021. (I suspect that GoW oand Horizon might be delayed to 2022)
PS5 reception has been extremely good. Demand is through the roof as well all know. The only problem is that they cannot quite capitalize on the demand due to lack of supply, but overall, it is a very good thing that demand is very high, and that reception has been very positive. The challenge will primarily supply and production-related for the following 6 months and to be able to maintain brand momentum. Hopefully, they won’t push disappointed/inpatient customers to competitors.
Considering there’s backwards compatibility from PS4 to PS5, users will want all their PSN content to transition with them as well, so I expect them to lose very little marketshare to Xbox. Also, I do not know if Americans realize it, but Xbox is not nearly as big as PlayStation in the rest of the world as it is in the USA. PlayStation just has global brand power that Xbox just doesn’t have, so Xbox isn’t much of threat at all I’d say. Where I live, in Belgium, In Europe everyone is talking about the PS5, nobody really seems to care about Xbox Series S/X that much. Comparing PlayStation to Xbox in terms of mindshare is like comparing Apple to Motorola (not meant to be a diss to Motorola, I have a Motorola phone myself, just saying that Xbox has significantly less mindshare / brand power in Europe).
SIE is likely working on PSVR 2, this could be big.
Sony has a small stake in Epic Games (1.4%) and they have a good business relationship with them, so this might also make them open to release first-party games on Epic Games Store after exclusivity period on PS5.
Remember the Travis Scott concert in Fortnite? I believe that was one of the reasons why Sony invested in Epic Games. It serves as an example how music can sometimes converge with video games, and this can play to Sony’s strengths.
PlayStation also has way superior presence in Asia compared to Xbox. Have been expanding into China as well. Another great opportunity for revenue growth.
PS+ subscribers grew from 5.7 million by the end of 2013 to 46 million by October 30th, 2020. This is an average growth rate of 28% over the past 5 years. Considering most of the growth was early on, it will slow down, but I predict that they will have about 70 million PS+ subscribers by the end of 2023. This is huge and represents a stable, recurring source of income. Investors who keep hyping Netflix/Disney+ will love this, but it seems they have yet to discover $SNE.
There is a reason why Amazon, Google, Nvidia have been aggressively investing in video games & games streaming. They know the business is huge and is about to get even bigger. But considering the established, loyal PlayStation userbase, the established global brand of PlayStation and the exclusive games, PlayStation should be able to easily standoff competition from Amazon, Google and Nvidia (GeForce Now) in the next few years. So far, Amazon’s venture into game development, publishing & streaming has completely failed. Stadia and GeForceNow seem to have a bit more success, but still relatively niche. Therefore, I think PlayStation is well-positioned to remain one of the leaders in the industry for the following decade.

I'll get to the other divisions later, I figured this is a good first step.
But so far the tl;dr
Image sensors: 🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀
IoT/Industry 4.0 chipsets: 🚀🚀🚀🚀🚀🚀🚀
PS5/PSN/PS+: 🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀
Online medical services (M3 inc.): 🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀
Anime: 🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀
Fate/Grand Order: 🚀🚀🚀🚀🚀
Demon Slayer: Mugen Train 🚀🚀🚀🚀🚀
Sony Music / music streaming (the performance of Sony Music’s in Sony’s business is seriously understated. The numbers speak for themselves): 🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀
Sony Electronics 🚀
Sony Financial Holdings (very stable & profitable business, even managed to grow slightly during pandemic when most insurance companies performed more poorly): 🚀🚀🚀
Still have to cover Sony Pictures, but their upcoming movie slate looks pretty good honestly (Spider-Man sequel, Venom: Let There Be Darkness, Ghostbusters: Afterlife, Uncharted, Morbius, Hotel Transylvania 4 so that's worth one rocket as well imho 🚀
tl;dr of tl;dr:
🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀

Disclaimer: I am not a financial advisor. I am an idiot that's trying to understand why $SNE stock is so cheap.
Positions: SNE 105C 21st January 22

NEW INFO 5 Results from share redemption are posted. Less than .2% redeemed. Very bullish as investors are showing extreme confidence in the future of PLBY.
https://finance.yahoo.com/news/playboy-mountain-crest-acquisition-corp-120000721.html
NEW INFO 4 Definitive Agreement to purchase 100% of Lovers brand stores announced 2/1.
https://www.streetinsider.com/Corporate+News/Playboy+%28MCAC%29+Confirms+Deal+to+Acquire+Lovers/17892359.html
NEW INFO 3 I bought more on the dip today. 5081 total. Price rose AH to $12.38 (2.15%)
NEW INFO 2 Here is the full webinar.
https://icrinc.zoom.us/rec/play/9GWKdmOYumjWfZuufW3QXpe_FW_g--qeNbg6PnTjTMbnNTgLmCbWjeRFpQga1iPc-elpGap8dnDv8Zww.yD7DjUwuPmapeEdP?continueMode=true&tk=lEYc4F_FkKlgsmCIs6w0gtGHT2kbgVGbUju3cIRBSjk.DQIAAAAV8NK49xZWdldRM2xNSFNQcTBmcE00UzM3bXh3AAAAAAAAAAAAAAAAAAAAAAAAAAAA&uuid=WN_GKWqbHkeSyuWetJmLFkj4g&_x_zm_rtaid=kR45-uuqRE-L65AxLjpbQw.1611967079119.2c054e3d3f8d8e63339273d9175939ed&_x_zm_rhtaid=866
NEW INFO 1 Live merger webinar with PLBY and MCAC on Friday January 29, 2021 at 12:00 NOON EST link below
https://mcacquisition.com/investor-relations/press-release-details/2021/Playboy-Enterprises-Inc.-and-Mountain-Crest-Acquisition-Corp-Participate-in-SPACInsider-ICR-Webinar-on-January-29th-at-12pm-ET/default.aspx
Playboy going public: Porn, Gambling, and Cannabis
!!!WARNING READING AHEAD!!! TL;DR at the end. It will take some time to sort through all the links and read/watch everything, but you should.
In the next couple weeks, Mountain Crest Acquisition Corp is taking Playboy public. The existing ticker MCAC will become PLBY. Special purpose acquisition companies have taken private companies public in recent months with great success. I believe this will be no exception. Notably, Playboy is profitable and has skyrocketing revenue going into a transformational growth phase.
Porn - First and foremost, let's talk about porn. I know what you guys are thinking. “Porno mags are dead. Why would I want to invest in something like that? I can get porn for free online.” Guess what? You are absolutely right. And that’s exactly why Playboy doesn’t do that anymore. That’s right, they eliminated their print division. And yet they somehow STILL make money from porn that people (see: boomers) pay for on their website through PlayboyTV, Playboy Plus, and iPlayboy. Here’s the thing: Playboy has international, multi-generational name recognition from porn. They have content available in 180 countries. It will be the only publicly traded adult entertainment (porn) company. But that is not where this company is going. It will help support them along the way. You can see every Playboy magazine through iPlayboy if you’re interested. NSFW links below:
https://www.playboy.com/
https://www.playboytv.com/
https://www.playboyplus.com/
https://www.iplayboy.com/
Gambling - Some of you might recognize the Playboy brand from gambling trips to places like Las Vegas, Atlantic City, Cancun, London or Macau. They’ve been in the gambling biz for decades through their casinos, clubs, and licensed gaming products. They see the writing on the wall. COVID is accelerating the transition to digital, application based GAMBLING. That’s right. What we are doing on Robinhood with risky options is gambling, and the only reason regulators might give a shit anymore is because we are making too much money. There may be some restrictions put in place, but gambling from your phone on your couch is not going anywhere. More and more states are allowing things like Draftkings, poker, state ‘lottery” apps, hell - even political betting. Michigan and Virginia just ok’d gambling apps. They won’t be the last. This is all from your couch and any 18 year old with a cracked iphone can access it. Wouldn’t it be cool if Playboy was going to do something like that? They’re already working on it. As per CEO Ben Kohn who we will get to later, “...the company’s casino-style digital gaming products with Scientific Games and Microgaming continue to see significant global growth.” Honestly, I stopped researching Scientific Games' sports betting segment when I saw the word ‘omni-channel’. That told me all I needed to know about it’s success.
“Our SG Sports™ platform is an enhanced, omni-channel solution for online, self-service and retail fixed odds sports betting – from soccer to tennis, basketball, football, baseball, hockey, motor sports, racing and more.”
https://www.scientificgames.com/
https://www.microgaming.co.uk/
“This latter segment has become increasingly enticing for Playboy, and it said last week that it is considering new tie-ups that could include gaming operators like PointsBet and 888Holdings.”
https://calvinayre.com/2020/10/05/business/playboys-gaming-ops-could-get-a-boost-from-spac-purchase/
As per their SEC filing:
“Significant consumer engagement and spend with Playboy-branded gaming properties around the world, including with leading partners such as Microgaming, Scientific Games, and Caesar’s Entertainment, steers our investment in digital gaming, sports betting and other digital offerings to further support our commercial strategy to expand consumer spend with minimal marginal cost, and gain consumer data to inform go-to-market plans across categories.”
https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tMDAA1
They are expanding into more areas of gaming/gambling, working with international players in the digital gaming/gambling arena, and a Playboy sportsbook is on the horizon.
https://www.playboy.com/read/the-pleasure-of-playing-with-yourself-mobile-gaming-in-the-covid-era
Cannabis - If you’ve ever read through a Playboy magazine, you know they’ve had a positive relationship with cannabis for many years. As of September 2020, Playboy has made a major shift into the cannabis space. Too good to be true you say? Check their website. Playboy currently sells a range of CBD products. This is a good sign. Federal hemp products, which these most likely are, can be mailed across state lines and most importantly for a company like Playboy, can operate through a traditional banking institution. CBD products are usually the first step towards the cannabis space for large companies. Playboy didn’t make these products themselves meaning they are working with a processor in the cannabis industry. Another good sign for future expansion. What else do they have for sale? Pipes, grinders, ashtrays, rolling trays, joint holders. Hmm. Ok. So it looks like they want to sell some shit. They probably don’t have an active interest in cannabis right? Think again:
https://www.forbes.com/sites/javierhasse/2020/09/24/playboy-gets-serious-about-cannabis-law-reform-advocacy-with-new-partnership-grants/?sh=62f044a65cea
“Taking yet another step into the cannabis space, Playboy will be announcing later on Thursday (September, 2020) that it is launching a cannabis law reform and advocacy campaign in partnership with National Organization for the Reform of Marijuana Laws (NORML), Last Prisoner Project, Marijuana Policy Project, the Veterans Cannabis Project, and the Eaze Momentum Program.”
“According to information procured exclusively, the three-pronged campaign will focus on calling for federal legalization. The program also includes the creation of a mentorship plan, through which the Playboy Foundation will support entrepreneurs from groups that are underrepresented in the industry.” Remember that CEO Kohn from earlier? He wrote this recently:
https://medium.com/naked-open-letters-from-playboy/congress-must-pass-the-more-act-c867c35239ae
Seems like he really wants weed to be legal? Hmm wonder why? The writing's on the wall my friends. Playboy wants into the cannabis industry, they are making steps towards this end, and we have favorable conditions for legislative progress.
Don’t think branding your own cannabis line is profitable or worthwhile? Tell me why these 41 celebrity millionaires and billionaires are dummies. I’ll wait.
https://www.celebstoner.com/news/celebstoner-news/2019/07/12/top-celebrity-cannabis-brands/
Confirmation: I hear you. “This all seems pretty speculative. It would be wildly profitable if they pull this shift off. But how do we really know?” Watch this whole video:
https://finance.yahoo.com/video/playboy-ceo-telling-story-female-154907068.html
Man - this interview just gets my juices flowing. And highlights one of my favorite reasons for this play. They have so many different business avenues from which a catalyst could appear. I think paying attention, holding shares, and options on these staggered announcements over the next year is the way I am going to go about it. "There's definitely been a shift to direct-to-consumer," he (Kohn) said. "About 50 percent of our revenue today is direct-to-consumer, and that will continue to grow going forward.” “Kohn touted Playboy's portfolio of both digital and consumer products, with casino-style gaming, in particular, serving a crucial role under the company's new business model. Playboy also has its sights on the emerging cannabis market, from CBD products to marijuana products geared toward sexual health and pleasure.” "If THC does become legal in the United States, we have developed certain strains to enhance your sex life that we will launch," Kohn said. https://cheddar.com/media/playboy-goes-public-health-gaming-lifestyle-focus Oh? The CEO actually said it? Ok then. “We have developed certain strains…” They’re already working with growers on strains and genetics? Ok. There are several legal cannabis markets for those products right now, international and stateside. I expect Playboy licensed hemp and THC pre-rolls by EOY. Something like this: https://www.etsy.com/listing/842996758/10-playboy-pre-roll-tubes-limited?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=pre+roll+playboy&ref=sr_gallery-1-2&organic_search_click=1 Maintaining cannabis operations can be costly and a regulatory headache. Playboy’s licensing strategy allows them to pick successful, established partners and sidestep traditional barriers to entry. You know what I like about these new markets? They’re expanding. Worldwide. And they are going to be a bigger deal than they already are with or without Playboy. Who thinks weed and gambling are going away? Too many people like that stuff. These are easy markets. And Playboy is early enough to carve out their spot in each. Fuck it, read this too: https://www.forbes.com/sites/jimosman/2020/10/20/playboy-could-be-the-king-of-spacs-here-are-three-picks/?sh=2e13dcaa3e05
Numbers: You want numbers? I got numbers. As per the company’s most recent SEC filing:
“For the year ended December 31, 2019, and the nine months ended September 30, 2020, Playboy’s historical consolidated revenue was $78.1 million and $101.3 million, respectively, historical consolidated net income (loss) was $(23.6) million and $(4.8) million, respectively, and Adjusted EBITDA was $13.1 million and $21.8 million, respectively.”
“In the nine months ended September 30, 2020, Playboy’s Licensing segment contributed $44.2 million in revenue and $31.1 million in net income.”
“In the ninth months ended September 30, 2020, Playboy’s Direct-to-Consumer segment contributed $40.2 million in revenue and net income of $0.1 million.”
“In the nine months ended September 30, 2020, Playboy’s Digital Subscriptions and Content segment contributed $15.4 million in revenue and net income of $7.4 million.”
They are profitable across all three of their current business segments.
“Playboy’s return to the public markets presents a transformed, streamlined and high-growth business. The Company has over $400 million in cash flows contracted through 2029, sexual wellness products available for sale online and in over 10,000 major retail stores in the US, and a growing variety of clothing and branded lifestyle and digital gaming products.”
https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tSHCF
Growth: Playboy has massive growth in China and massive growth potential in India. “In China, where Playboy has spent more than 25 years building its business, our licensees have an enormous footprint of nearly 2,500 brick and mortar stores and 1,000 ecommerce stores selling high quality, Playboy-branded men’s casual wear, shoes/footwear, sleepwear, swimwear, formal suits, leather & non-leather goods, sweaters, active wear, and accessories. We have achieved significant growth in China licensing revenues over the past several years in partnership with strong licensees and high-quality manufacturers, and we are planning for increased growth through updates to our men’s fashion lines and expansion into adjacent categories in men’s skincare and grooming, sexual wellness, and women’s fashion, a category where recent launches have been well received.” The men’s market in China is about the same size as the entire population of the United States and European Union combined. Playboy is a leading brand in this market. They are expanding into the women’s market too. Did you know CBD toothpaste is huge in China? China loves CBD products and has hemp fields that dwarf those in the US. If Playboy expands their CBD line China it will be huge. Did you know the gambling money in Macau absolutely puts Las Vegas to shame? Technically, it's illegal on the mainland, but in reality, there is a lot of gambling going on in China. https://www.forbes.com/sites/javierhasse/2020/10/19/magic-johnson-and-uncle-buds-cbd-brand-enter-china-via-tmall-partnership/?sh=271776ca411e “In India, Playboy today has a presence through select apparel licensees and hospitality establishments. Consumer research suggests significant growth opportunities in the territory with Playboy’s brand and categories of focus.” “Playboy Enterprises has announced the expansion of its global consumer products business into India as part of a partnership with Jay Jay Iconic Brands, a leading fashion and lifestyle Company in India.” “The Indian market today is dominated by consumers under the age of 35, who represent more than 65 percent of the country’s total population and are driving India’s significant online shopping growth. The Playboy brand’s core values of playfulness and exploration resonate strongly with the expressed desires of today’s younger millennial consumers. For us, Playboy was the perfect fit.” “The Playboy international portfolio has been flourishing for more than 25 years in several South Asian markets such as China and Japan. In particular, it has strategically targeted the millennial and gen-Z audiences across categories such as apparel, footwear, home textiles, eyewear and watches.” https://www.licenseglobal.com/industry-news/playboy-expands-global-footprint-india It looks like they gave COVID the heisman in terms of net damage sustained: “Although Playboy has not suffered any material adverse consequences to date from the COVID-19 pandemic, the business has been impacted both negatively and positively. The remote working and stay-at-home orders resulted in the closure of the London Playboy Club and retail stores of Playboy’s licensees, decreasing licensing revenues in the second quarter, as well as causing supply chain disruption and less efficient product development thereby slowing the launch of new products. However, these negative impacts were offset by an increase in Yandy’s direct-to-consumer sales, which have benefited in part from overall increases in online retail sales so far during the pandemic.” Looks like the positives are long term (Yandy acquisition) and the negatives are temporary (stay-at-home orders).
https://www.sec.gov/Archives/edgadata/1803914/000110465921006093/tm213766-1_defa14a.htm
This speaks to their ability to maintain a financially solvent company throughout the transition phase to the aforementioned areas. They’d say some fancy shit like “expanded business model to encompass four key revenue streams: Sexual Wellness, Style & Apparel, Gaming & Lifestyle, and Beauty & Grooming.” I hear “we’re just biding our time with these trinkets until those dollar dollar bill y’all markets are fully up and running.” But the truth is these existing revenue streams are profitable, scalable, and rapidly expanding Playboy’s e-commerce segment around the world.
"Even in the face of COVID this year, we've been able to grow EBITDA over 100 percent and revenue over 68 percent, and I expect that to accelerate going into 2021," he said. “Playboy is accelerating its growth in company-owned and branded consumer products in attractive and expanding markets in which it has a proven history of brand affinity and consumer spend.”
Also in the SEC filing, the Time Frame:
“As we detailed in the definitive proxy statement, the SPAC stockholder meeting to vote on the transaction has been set for February 9th, and, subject to stockholder approval and satisfaction of the other closing conditions, we expect to complete the merger and begin trading on NASDAQ under ticker PLBY shortly thereafter,” concluded Kohn.
The Players: Suhail “The Whale” Rizvi (HMFIC), Ben “The Bridge” Kohn (CEO), “lil” Suying Liu & “Big” Dong Liu (Young-gun China gang). I encourage you to look these folks up. The real OG here is Suhail Rizvi. He’s from India originally and Chairman of the Board for the new PLBY company. He was an early investor in Twitter, Square, Facebook and others. His firm, Rizvi Traverse, currently invests in Instacart, Pinterest, Snapchat, Playboy, and SpaceX. Maybe you’ve heard of them. “Rizvi, who owns a sprawling three-home compound in Greenwich, Connecticut, and a 1.65-acre estate in Palm Beach, Florida, near Bill Gates and Michael Bloomberg, moved to Iowa Falls when he was five. His father was a professor of psychology at Iowa. Along with his older brother Ashraf, a hedge fund manager, Rizvi graduated from Wharton business school.” “Suhail Rizvi: the 47-year-old 'unsocial' social media baron: When Twitter goes public in the coming weeks (2013), one of the biggest winners will be a 47-year-old financier who guards his secrecy so zealously that he employs a person to take down his Wikipedia entry and scrub his photos from the internet. In IPO, Twitter seeks to be 'anti-FB'” “Prince Alwaleed bin Talal of Saudi Arabia looks like a big Twitter winner. So do the moneyed clients of Jamie Dimon. But as you’ve-got-to-be-joking wealth washed over Twitter on Thursday — a company that didn’t exist eight years ago was worth $31.7 billion after its first day on the stock market — the non-boldface name of the moment is Suhail R. Rizvi. Mr. Rizvi, 47, runs a private investment company that is the largest outside investor in Twitter with a 15.6 percent stake worth $3.8 billion at the end of trading on Thursday (November, 2013). Using a web of connections in the tech industry and in finance, as well as a hearty dose of good timing, he brought many prominent names in at the ground floor, including the Saudi prince and some of JPMorgan’s wealthiest clients.” https://www.nytimes.com/2013/11/08/technology/at-twitter-working-behind-the-scenes-toward-a-billion-dollar-payday.html Y’all like that Arab money? How about a dude that can call up Saudi Princes and convince them to spend? Funniest shit about I read about him: “Rizvi was able to buy only $100 million in Facebook shortly before its IPO, thus limiting his returns, according to people with knowledge of the matter.” Poor guy :(
He should be fine with the 16 million PLBY shares he's going to have though :)
Shuhail also has experience in the entertainment industry. He’s invested in companies like SESAC, ICM, and Summit Entertainment. He’s got Hollywood connections to blast this stuff post-merger. And he’s at least partially responsible for that whole Twilight thing. I’m team Edward btw.
I really like what Suhail has done so far. He’s lurked in the shadows while Kohn is consolidating the company, trimming the fat, making Playboy profitable, and aiming the ship at modern growing markets.
https://www.reuters.com/article/us-twitter-ipo-rizvi-insight/insight-little-known-hollywood-investor-poised-to-score-with-twitter-ipo-idUSBRE9920VW20131003
Ben “The Bridge” Kohn is an interesting guy. He’s the connection between Rizvi Traverse and Playboy. He’s both CEO of Playboy and was previously Managing Partner at Rizvi Traverse. Ben seems to be the voice of the Playboy-Rizvi partnership, which makes sense with Suhail’s privacy concerns. Kohn said this:
“Today is a very big day for all of us at Playboy and for all our partners globally. I stepped into the CEO role at Playboy in 2017 because I saw the biggest opportunity of my career. Playboy is a brand and platform that could not be replicated today. It has massive global reach, with more than $3B of global consumer spend and products sold in over 180 countries. Our mission – to create a culture where all people can pursue pleasure – is rooted in our 67-year history and creates a clear focus for our business and role we play in people’s lives, providing them with the products, services and experiences that create a lifestyle of pleasure. We are taking this step into the public markets because the committed capital will enable us to accelerate our product development and go-to-market strategies and to more rapidly build our direct to consumer capabilities,” said Ben Kohn, CEO of Playboy.
“Playboy today is a highly profitable commerce business with a total addressable market projected in the trillions of dollars,” Mr. Kohn continued, “We are actively selling into the Sexual Wellness consumer category, projected to be approximately $400 billion in size by 2024, where our recently launched intimacy products have rolled out to more than 10,000 stores at major US retailers in the United States. Combined with our owned & operated ecommerce Sexual Wellness initiatives, the category will contribute more than 40% of our revenue this year. In our Apparel and Beauty categories, our collaborations with high-end fashion brands including Missguided and PacSun are projected to achieve over $50M in retail sales across the US and UK this year, our leading men’s apparel lines in China expanded to nearly 2500 brick and mortar stores and almost 1000 digital stores, and our new men’s and women’s fragrance line recently launched in Europe. In Gaming, our casino-style digital gaming products with Scientific Games and Microgaming continue to see significant global growth. Our product strategy is informed by years of consumer data as we actively expand from a purely licensing model into owning and operating key high-growth product lines focused on driving profitability and consumer lifetime value. We are thrilled about the future of Playboy. Our foundation has been set to drive further growth and margin, and with the committed capital from this transaction and our more than $180M in NOLs, we will take advantage of the opportunity in front of us, building to our goal of $100M of adjusted EBITDA in 2025.”
https://www.businesswire.com/news/home/20201001005404/en/Playboy-to-Become-a-Public-Company
Also, according to their Form 4s, “Big” Dong Liu and “lil” Suying Liu just loaded up with shares last week. These guys are brothers and seem like the Chinese market connection. They are only 32 & 35 years old. I don’t even know what that means, but it's provocative.
https://www.secform4.com/insider-trading/1832415.htm
https://finance.yahoo.com/news/mountain-crest-acquisition-corp-ii-002600994.html
Y’all like that China money?
“Mr. Liu has been the Chief Financial Officer of Dongguan Zhishang Photoelectric Technology Co., Ltd., a regional designer, manufacturer and distributor of LED lights serving commercial customers throughout Southern China since November 2016, at which time he led a syndicate of investments into the firm. Mr. Liu has since overseen the financials of Dongguan Zhishang as well as provided strategic guidance to its board of directors, advising on operational efficiency and cash flow performance. From March 2010 to October 2016, Mr. Liu was the Head of Finance at Feidiao Electrical Group Co., Ltd., a leading Chinese manufacturer of electrical outlets headquartered in Shanghai and with businesses in the greater China region as well as Europe.”
Dr. Suying Liu, Chairman and Chief Executive Officer of Mountain Crest Acquisition Corp., commented, “Playboy is a unique and compelling investment opportunity, with one of the world’s largest and most recognized brands, its proven consumer affinity and spend, and its enormous future growth potential in its four product segments and new and existing geographic regions. I am thrilled to be partnering with Ben and his exceptional team to bring his vision to fruition.”
https://www.businesswire.com/news/home/20201001005404/en/Playboy-to-Become-a-Public-Company
These guys are good. They have a proven track record of success across multiple industries. Connections and money run deep with all of these guys. I don’t think they’re in the game to lose.
I was going to write a couple more paragraphs about why you should have a look at this but really the best thing you can do is read this SEC filing from a couple days ago. It explains the situation in far better detail. Specifically, look to page 137 and read through their strategy. Also, look at their ownership percentages and compensation plans including the stock options and their prices. The financials look great, revenue is up 90% Q3, and it looks like a bright future.
https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tSHCF
I’m hesitant to attach this because his position seems short term, but I’m going to with a warning because he does hit on some good points (two are below his link) and he’s got a sizable position in this thing (500k+ on margin, I think). I don’t know this guy but he did look at the same publicly available info and make roughly the same prediction, albeit without the in depth gambling or cannabis mention. You can also search reddit for ‘MCAC’ and very few relevant results come up and none of them even come close to really looking at this thing.
https://docs.google.com/document/d/1gOvAd6lebs452hFlWWbxVjQ3VMsjGBkbJeXRwDwIJfM/edit?usp=sharing
“Also, before you people start making claims that Playboy is a “boomer” company, STOP RIGHT THERE. This is not a good argument. Simply put. The only thing that matters is Playboy’s name recognition, not their archaic business model which doesn’t even exist anymore as they have completely repurposed their business.”
“Imagine not buying $MCAC at a 400M valuation lol. Streetwear department is worth 1B alone imo.”
Considering the ridiculous Chinese growth as a lifestyle brand, he’s not wrong.
Current Cultural Significance and Meme Value: A year ago I wouldn’t have included this section but the events from the last several weeks (even going back to tsla) have proven that a company’s ability to meme and/or gain social network popularity can have an effect. Tik-tok, Snapchat, Twitch, Reddit, Youtube, Facebook, Twitter. They all have Playboy stuff on them. Kids in middle and highschool know what Playboy is but will likely never see or touch one of the magazines in person. They’ll have a Playboy hoodie though. Crazy huh? A lot like GME, PLBY would hugely benefit from meme-value stock interest to drive engagement towards their new business model while also building strategic coffers. This interest may not directly and/or significantly move the stock price but can generate significant interest from larger players who will.
Bull Case: The year is 2025. Playboy is now the world leader pleasure brand. They began by offering Playboy licensed gaming products, including gambling products, direct to consumers through existing names. By 2022, demand has skyrocketed and Playboy has designed and released their own gambling platforms. In 2025, they are also a leading cannabis brand in the United States and Canada with proprietary strains and products geared towards sexual wellness. Cannabis was legalized in the US in 2023 when President Biden got glaucoma but had success with cannabis treatment. He personally pushes for cannabis legalization as he steps out of office after his first term. Playboy has also grown their brand in China and India to multi-billion per year markets. The stock goes up from 11ish to 100ish and everyone makes big gains buying somewhere along the way.
Bear Case: The United States does a complete 180 on marijuana and gambling. President Biden overdoses on marijuana in the Lincoln bedroom when his FDs go tits up and he loses a ton of money in his sports book app after the Fighting Blue Hens narrowly lose the National Championship to Bama. Playboy is unable to expand their cannabis and gambling brands but still does well with their worldwide lifestyle brand. They gain and lose some interest in China and India but the markets are too large to ignore them completely. The stock goes up from 11ish to 13ish and everyone makes 15-20% gains.
TL;DR: Successful technology/e-commerce investment firm took over Playboy to turn it into a porn, online gambling/gaming, sports book, cannabis company, worldwide lifestyle brand that promotes sexual wellness, vetern access, women-ownership, minority-ownership, and “pleasure for all”. Does a successful online team reinventing an antiquated physical copy giant sound familiar? No options yet, shares only for now. $11.38 per share at time of writing. My guess? $20 by the end of February. $50 by EOY. This is not financial advice. I am not qualified to give financial advice. I’m just sayin’ I would personally use a Playboy sports book app while smoking a Playboy strain specific joint and it would be cool if they did that. Do your own research. You’d probably want to start here:
WARNING - POTENTIALLY NSFW - SEXY MODELS AHEAD - no actual nudity though
https://s26.q4cdn.com/895475556/files/doc_presentations/Playboy-Craig-Hallum-Conference-Investor-Presentation-11_17_20-compressed.pdf
Or here:
https://www.mcacquisition.com/investor-relations/default.aspx
Jimmy Chill: “Get into any SPAC at $10 or $11 and you are going to make money.”
STL;DR: Buy MCAC. MCAC > PLBY couple weeks. Rocketship. Moon.
Position: 5000 shares. I will buy short, medium, and long-dated calls once available.

Clark County COVID-19 positives as of Wednesday, Feb 10th:
220,204, ⬆️602 from 219,602 (2/9)

Clark County Positivity Rate: 16.2% (2/10), 16.7% (2/9), 17.1% (2/8)
SNV Hospital Capacity: 76% (2/6), 76% (2/5), 78% (2/4)

-------
16-day tracking estimates:

Active Cases: 11275
Est Hospitalized: 528

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Current
# COVID-19 in ICU:

198 (2/9) ⬇️14 from 212 (2/8)

# COVID-19 on ventilator:

130 (2/9) ⬇️14 from 144 (2/8)

# Staffed ICU beds inventory: 772 (2/9)
# Staffed inpatient beds inventory: 5179 (2/9) ⬇️19 from 5198 (2/8)
% Staffed beds occupied: 77% (2/9) ⬆️3 from 74% (2/8)
# Licensed inpatient beds inventory: 4686 (2/9)
% Licensed beds occupied: 86% (2/9) ⬆️6 from 82% (2/8)
# Ventilators available: 556 (2/9)
# Ventilators in use: 401 (2/9)
# Ventilators inventory: 957 (2/9)
Source (mid-Feb becomes weekly, every Thurs): https://nvha.net
-------
SNHD reports 94.6% (208,369, ⬆️849 from 207,520 (2/9)) of cases have recovered.
-------
SNHD weekly flu snapshot (1/24 thru 1/30):
Age / Deaths / Hospitalized

0-4 0 1
5-17 0 0
18-24 0 1
25-49 0 3
50-64 0 7
65+ 2 14
Total 2 26
2019 Ref. 36 1070 Cases: 1073

<46% area ER and urgent care visits were adults (age 18-44) for flu symptoms. Influenza A is the dominant strain.
-------
Total Hospitalized: 9394*, ⬆️53 from 9341 (2/9)

ICU: 3470, ⬆️24 from 3446 (2/9)
Intubated: 1757, ⬆️11 from 1746 (2/9)
Deceased while hospitalized: 2928, ⬆️24 from 2904 (2/9)

*Hospitalized excludes deaths
-------
Total Deaths: 3525, ⬆️16 from 3509 (2/9)
(2240 with underlying medical conditions)
Not mutually exclusive conditions:

Hypertension 1426⬆️
Immunocompromised 113
Chronic Heart Disease 685⬆️
Chronic Liver Disease 75⬆️
Chronic Kidney Disease 482⬆️
Diabetes 1052⬆️
Neurologic/Neurodevelopmental 273⬆️
Chronic Lung Disease 533⬆️
Historically Healthy 217
Other 830⬆️

-------
Positive Results Age Range Breakdown:

0-4 4614⬆️13 2.10%
5-17 20958⬆️73 9.52%
18-24 27920⬆️72 12.70%
25-49 100820⬆️240 45.80%
50-64 42512⬆️120 19.30%
65+ 23328⬆️84 10.60%
Unknown 52 0.02%

MIS-C Cases 48⬆️2
-------
School Cases (2/10)
Total: 836; Past 2wks: 80

Staff 458; 34
Students 378; 46

Public: 463; 36

Staff 321; 23
Students 142; 13

Private: 373; 44

Staff 137; 11
Students 236; 33

-------
Hospitalized Age Range Breakdown:

0-4 69 0.60%
5-17 131⬆️2 1.10%
18-24 284⬆️3 2.30%
25-49 2898⬆️9 23.50%
50-64 3398⬆️18 27.60%
65+ 5540⬆️45 45.00%
Unknown 2 0.00%

-------
Deaths Age Range Breakdown:

0-4 0 0.00%
5-17 3 0.10%
18-24 6 0.20%
25-49 234⬆️1 6.60%
50-64 678⬆️4 19.20%
65+ 2604⬆️11 73.90%

Test result average turnaround time is 24- to 48-hours with UMC/SNHD sites. CVS is averaging 2 to 3+ days.
-------
Expect weekend delay in case reports. "Daily case counts reflect newly reported cases and may represent cases that were tested in the preceding days, which could significantly impact the count on days when a relatively large number of laboratory reports arrive in one day." SNHD confirmed they are not counting COVID-19 antibody positives into their COVID-19 positive case counts.
Majority of information is pulled from Southern Nevada Health District's COVID-19 dashboard and historical reports.
Our positives are under 1000/day, our recovery rate remains high (90+% range), our hospitalizations remain steady (under 500).
SNHD dashboard has new "Place of Possible Exposure" tab, listing cumulative and last 30 days cases in establishments.
Top 10 Places of Possible Exposure
(Last 30 days)

Other (3643)
Food establishment (2178)
Work (1599)
Grocery store (1534)
Hotel/Motel (1120)
Medical Facility (1120)
Casino (824)
School (383)
Air travel (312)
General store/shop (271)

Nevada Hospital Association 2/8 report states: Hospitalizations improved over the weekend. Case counts are below last week's peak. All trajectories are in decline. Hospital capacity are within capable occupancy rates. PPE, supplies, and equipment are in good conditions. Majority of hospitalized CV19+ are in the 50+ age groups.
Protect our vulnerable and continue to practice good hygiene habits, including wearing a mask to prevent asymptomatic spread as mandated by Governor Sisolak (onus is on businesses, which we want to keep open, but Metro will not enforce it; OSHA is responsible for mask enforcement by fining the business). To report a non-compliant business through the state, call (702) 486-9020.
Doctors are doing convalescent plasma therapy treatments and are seeking plasma donors to help those in need. One plasma donation can help five patients. Blood donors can get the antibodies testing done for free through Vitalant.
54 therapeutics are still underway to treat COVID-19 worldwide. US FDA emergency use authorized treatments are: Remdesivir, Dexamethaaone, Regeneron's antibody cocktail (REGEN-COV2), and Eli Lilly's antibody treatment: baricitinib - a combination of Veklury and the JAK inhibitor Olumiant.
Nevada is approved for the 24-hour test procedure. FDA approved a 30-minute and a 5-minute testing procedures. UNLV provides the main walk-in COVID-19 testing services. The first at-home testing kit was FDA approved on 5/15/2020.
If you live within a 1-mile range of the Wal-Mart on Craig Rd, you qualify for a drone-delivered test kit to your front or back door. This is while supplies last, if anyone has info that they stopped providing this, let me know.
Some testing sites require an appointment; some may need to be scheduled by your primary care physician or another authorized provider.
City Serve coordinates testing sites throughout the valley. Testing is only on Saturdays. Schedule a no-cost test here: https://cityservelv.org/
UMC, E7 Health and local laboratories are able to conduct FDA approved antibodies testing. Cost is normally $149+, but your insurance may reimburse you for the test. Check your coverage first. Vitalant/Universal Blood Services will do a free antibody test for any eligible donors.
UMC is able to process 4,000 tests per day. It is encouraged for anyone to be tested. Symptoms are no longer required. Appointment is preferred, walk-up testing is available.
UMC's testing sites are inside Stan Fulton Building and Cashman Field Center. They can do 1,200 tests per day, Tues-Sat 8am to 4pm. No symptoms, insurance, or citizenship required for testing; starting 1/11 requesting insurance coverage. Schedule an appointment online through UMC's website (www.umcsn.com). Sites are walk-in, appointment or walk-up. Both sites now use the self-nasal swab test kits. Families can be tested as one household together.
UMC's COVID-19 test guidelines:

After positive test, no follow-up test is needed after 7-day isolation period asymptomatic; or 10-day with symptoms and no fever after 24 hours.
If employer requires a negative test in order for employee to return to work, then employer provides the test

Guidelines are to save test kits for those exhibiting symptoms.
See all testing locations on the SNHD website.
All CVS pharmacy drive-thru locations can also testing, no cost should be associated. Validate with your insurance. If no insurance, there should be no charge. Requires an appointment.
FDA officially grants emergency-use authorization of the Pfizer-BioNTech vaccine (12/11/2020). Distribution of vaccine began (12/14/2020).
The first vaccine was tested 3/16/2020. More than 160 vaccine prototypes are being tested. Clinical trials of the vaccine were administered. Phase 1 & 2 of trial vaccines completed with positive antibody results. Phase 3 clinical trials started with 30k volunteers; test size of 3k vaccine trials in the UK have completed. Africa started their vaccine trials on 06/24/2020.
Of the 100+ vaccines submitted, 22 have made the cut to go through testing and final FDA approval phases (5/15/2020 briefing). The front runner vaccine conducted human trails (Phase 3 aka final stage). AstraZeneca has prepared to produce 2 billion doses. Pfizer claims their vaccine is more than 95% effective. Moderna vaccine claims about 94.5% effective. Oxford/AstraZeneca vaccine is 70% to 90% effective based on dosage program (single dose versus duo dose).
US government has been working with four vaccine manufacturers who have completed final phases of vaccine trials, all prepared for massive vaccine output.
Vaccine distribution has been revised two "lanes" for vaccination: Healthcare front line/essential workers and general population, with emphasis on health conditions. NV CV19 vaccine playbook v3.pdf
To sign up for vaccine notification when you're eligible: NV CV19 Vaccine Interest Form.
More info on where to get the vaccine.
Total doses administered: 366,333 (2/10)

1st dose stage: 291,370
2nd dose stage: 73,088

Total doses received to distribute: 521,200 Source
Cashman Center and Las Vegas Convention Center are prepared to become vaccine mega centers, to distribute 40k to 45k shots per week (about 4k per day per site).
Regional vaccine pop-up sites will be throughout the valley to provide access to those wanting the vaccine. Visit SNHD site for eligibility and to book your appointment online.
Seniors who need assistance scheduling for their COVID-19 vaccine, call 1-800-401-0946, 8am to 8pm, 7 days a week.
Las Vegas Convention Center will be the main 2nd dose distribution center starting Tues., Feb. 2nd. Open Tues-Sat, Central Hall, for both Moderna & Pfizer. If you didn't receive a notification to get your 2nd dose, call (702) 759-0850 to make your 2nd dose appointment.
UMC's vaccine mega center will be at Encore, near the parking lot of their convention center area. They are prepared to distribute hundred per day according to the state guidelines. Appointment is required.
North Las Vegas residents 70 and older can visit VaxNLV.com to fill out a simple intake form to enroll for vaccinations. Enrollment for these seniors will be open until Friday evening. Immediately after, the City will begin pre-enrollment for the general public. Seniors ages 70 or older who would like a vaccine may also call (702) 342-8417 for additional assistance, though wait times may be significantly longer than using the online, mobile-friendly platform.
Remain mindful to give our medical community the ability to focus on those in need of their expertise to survive and combat the virus.
For Nevada COVID-19 metrics, with historical spreadsheet and graph data, visit: The Nevada Independent Coronavirus Tracking or check out the link in our side bar.

EDIT - one week after i posted this, Britain's most successful hedge fund manager Michael Platt has taken a 6.5% stake
tl;dr
At-NAV new SPAC with world-leading expertise in online gambling. Worth a bet on potential to be next DKNG on the hype train

+++++++
Hi all - have had a lot of great tips from this sub. Hopefully this pays some of you back. I have been watching and researching this since 23 December when it first filed S1, awaiting the units to be listed - they are available today trading as ADERU
Positions - 500 units @ 10.42 to start. Will be monitoring and building position below $15, especially if attention starts to build ahead of units and warrants splitting and shares coming available to Robinhood.
(My other SPAC positions are OPEN, IPO-E-F, PSTH, FUSE, PIPP, ACTC, CCIV and DMYD, 100 to 1000 shares each mostly around NAV and numerous warrants and options around these.)
As ever, this is not investment advice and do your own research
+++++++

26 Capital Acquisition Corp or ADER
is a 240m SPAC with usual terms - 10$ units, 1/2 warrants. Seeking a merger in "gaming and gaming technology, branded consumer, lodging and entertainment, and Internet commerce sectors".
I think this is highly worth a play on the online gambling hype if you can get in at near NAV, based entirely on the management which is unbeatable in its knowledge of the gambling industry

CEO Jason Ader
has held director level positions at Las Vegas Sands Corp. ($42bn one of biggest casino groups in world), IGT (£3.72bn multinational gambling firm specialised in software and slot machines) and Playtech (£1.4bn multinational gambling software firm)
Before starting his own fund in 2013 he was regularly ranked Wall Street's top analyst on the gambling and leisure sector
His fund, Spring Owl Capital, is a small activist fund focused on gambling and leisure. They are probably most famous for ousting the CEO of Viacom in 2016 and a crusade against Yahoo CEO Marissa Meyer in 2015.
Ader knows the gambling - and online gambling - industry inside out. He drove bWin to a £1.1bn takeover by gambling giant GVC (now Entain) in 2016, and has been driving similar change and demands for improvement at board level at Playtech
The fund mostly manages money for a select group of wealthy families, which could be a positive sign for the SPAC (although I don't know how much skin in the SPAC the fund has, if any)
Here is a video of Ader from November talking about how he's excited about SPACs. He talks about how he has been advising certain States about legalising sports betting and how to maximise value and liquidity by linking up with European companies in the space (Playtech e.g.??).
Ader is extremely bullish on US legalising online casino and more sports betting options, accelerated by need for revenue because of pandemic

Rafi Ashkenazi
One of the most highly respected names in the online gambling world, including COO and CEO positions at major online gambling firms such as Playtech and Stars Group (a world leader in online poker and casino). At Stars he led the $4.7bn takeover of Sky Betting to create the world's largest publicly listed online betting firm in 2018. Most recently he led the £10bn merger between Flutter (biggest gambling company in world by revenue, market cap £26bn), and Stars Group (Ader also involved). Also has connections into the booming Israel tech space which is interesting

Joseph Kaminkow
Special Advisor to the Chief Product Officer at Aristocrat, a leading gambling software provider and games publisher, previously Vice President of Game Design at Zynga Inc. This guy is a former video game / pinball designer who is credited with revolutionising the slots industry after moving into gambling software from video games in 1999. Regarded as a "legend" and "hall of famer" in this niche. At Zynga he designed so-called 'social casino games' which don't involve real-money gambling but are otherwise basically gambling apps (revenue from microtransactions etc). 130 patents on gambling/gaming design inventions

Greg Lyss
This is a very interesting but extremely low profile person. He was Bill Ackman a.k.a SPACman's right hand man at Gotham Capital. Ackman respected him so much that when Ackman set up a personal hedge fund to invest the Ackman family's money, he put Lyss in charge of it. To repeat - Bill Ackman thinks this guy is such a good investor and trustworthy that he put him in charge of investing his family's money. Don't know anything more about him, but I like this association with Ackman, which suggests to me some integrity around management of this SPAC, especially as the gambling world can be very murky.
The other member of the team is the CFO of SpringOwl with 20+ years' hedge fund experience and not notable (although clearly competent)

Thesis / potential targets
Based on the above experience and many public comments by Ader over the past year, I would be very surprised if ADER is not looking to merge with an online gambling technology provider / existing online betting website / social casino app / possibly a supporting technology provider
They are activist inventors, and specifically say in the IPO prospectus that they could look for businesses that can benefit from turnaround or are not being run well. I speculate that their deep knowledge of the European / global online gambling industry means they have a target in mind that they think would benefit from their expertise and US liberalisation of gambling legislation.

1) Ader believes the listing of UK-listed gambling companies in US is immediately big in terms of market cap because of the premium on online gambling stocks in US. He has pitched DraftKings to takeover Playtech and called on Playtech to spin off non-core business. This makes me wonder if he would spin off some element of Playtech to list in US to cash in on gambling hype.
This might be Finalto.com / TradeTech which is an online financial platform owned by Playtech. Playtech has been trying to sell this for 200 - 240m since August so it fits. This company provides liquidity and trading to brokerages and runs markets.com a trading site. I wouldn't be that excited although apparently the business has been booming during COVID and there could be a decent pop just on fintech hype.

2) This could be a 'picks and shovel' type data/B2B betting software play a la DMYD, or something like e.g. Israel based CRM software Optimove which works with some of biggest online gambling cos and has links to Ashkenazi. This would be interesting but probably not a huge pop

3) Possibly - given Ader's links to Sands - an online gambling tie-up with one of the big Vegas casinos who are desperate to get into the online betting space (see MGM's attempt to buy Entain for $8bn last week). Interestingly, Sands' owner Sheldon Adelson, previously a major opponent of online betting, has just died. Ader predicted a few months ago that Sands would be moving in this direction.

“There’s no stopping online gaming,” Ader said [before Adelson's death]. “(Las Vegas Sands’) initiatives to stop online gaming, at this stage, are largely historic. There hasn’t been a lot of spending recently to do that, especially post-pandemic.”
“I think the company will see the value created by DraftKings and FanDuel and Penn (National) Gaming and others. They’re not foolish,” Ader added. source

4) Ader is very confident that Macau will legalise online gambling in next year or two. Sands is big in Macau, the biggest gambling market in the world. A SaaS-type product positioned to capitalise on Asian gambling would be MASSIVE - at present however, China's attitude to gambling and local regulations mean this is unlikely

5) I also wonder if they might try to take legitimate one of the offshore bookmakers with big customer databases and brand recognition but which have been grey-area/illegal under US gaming legislation. For example, Five Dimes recently announced a settlement with the FBI to attempt to transition into newly legalised US markets. This might have the most hype potential

Potential upside
This is entirely a play on management experience and the meme factor / hype around online gambling in the US. I think if they pick a good target - which given their experience and connections seems likely - and get the right publicity and attention from retail investors looking for the next DKNG this could easily 3x and maybe 5-6x if on DKNG-type hype levels.
There is currently little spotlight on this and it is a good time to get in at NAV

Potential Downside

Ader has been vocal that he thinks US online betting is overvalued and in a bubble - why is he starting his own SPAC in the space then? Does he just want to cash in while the hype is at all-time high or does he have a legitimate business goal?
If he just wants to dump a part of Playtech which he does not like onto retail investors, this is a bad deal.
Other targets could be e.g. hotel industry or other leisure sector which would be zero sexiness to retail. Given Ashkenazi and Kaminkow's background this seems unlikely though
Usual SPAC caveats apply about potential difficulty finding a target, locking up your money for unspecified period of time, and the fact I may have completely misread the potential and my above thesis might be totally wrong

Clark County COVID-19 positives as of Friday, Feb 12th:
221,215, ⬆️505 from 220,710 (2/11)

Clark County Positivity Rate: 15.1% (2/10), 15.6% (2/11), 16.2% (2/10)
SNV Hospital Capacity: 74% (2/8), 75% (2/7), 76% (2/6)

-------
16-day tracking estimates:
Active Cases: 10634
Est Hospitalized: 565
-------
Current
# COVID-19 in ICU:

201 (2/11) ⬆️1 from 200 (2/10)

# COVID-19 on ventilator:

131 (2/11) ⬇️4 from 135 (2/10)

# Staffed ICU beds inventory: 772 (2/11)
# Staffed inpatient beds inventory: 5190 (2/11) ⬆️16 from 5174 (2/10)
% Staffed beds occupied: 77% (2/11) ⬇️2 from 79% (2/10)
# Licensed inpatient beds inventory: 4686 (2/11)
% Licensed beds occupied: 86% (2/11) ⬇️1 from 86% (2/10)
# Ventilators available: 559 (2/11)
# Ventilators in use: 394 (2/11)
# Ventilators inventory: 953 (2/11)
Source (mid-Feb becomes weekly, every Thurs): https://nvha.net
-------
SNHD reports 94.8% (209,792, ⬆️702 from 209,090 (2/11)) of cases have recovered.
-------
SNHD weekly flu snapshot (1/31 thru 2/6):
Age / Deaths / Hospitalized

0-4 0 1
5-17 0 0
18-24 0 1
25-49 0 4⬆️1
50-64 0 8⬆️1
65+ 2 15⬆️1
Total 2 29⬆️3
2019 Ref. 36 1070 Cases: 1073

29 influenza-associated hospitalizations and 2 deaths. <41% area ER and urgent care visits were adults (age 18-44) for flu symptoms. Influenza A is the dominant strain.
-------
Total Hospitalized: 9474*, ⬆️47 from 9427 (2/11)

ICU: 3516, ⬆️12 from 3504 (2/11)
Intubated: 1784, ⬆️4 from 1780 (2/11)
Deceased while hospitalized: 2975, ⬆️15 from 2960 (2/11)

*Hospitalized excludes deaths
-------
Total Deaths: 3600, ⬆️23 from 3577 (2/10)
(2282 with underlying medical conditions)
Not mutually exclusive conditions:

Hypertension 1456⬆️
Immunocompromised 117
Chronic Heart Disease 696⬆️
Chronic Liver Disease 75
Chronic Kidney Disease 494⬆️
Diabetes 1072⬆️
Neurologic/Neurodevelopmental 282⬆️
Chronic Lung Disease 540⬆️
Historically Healthy 225⬆️
Other 844⬆️

-------
Positive Results Age Range Breakdown:

0-4 4631⬆️8 2.09%
5-17 21064⬆️59 9.52%
18-24 28032⬆️57 12.70%
25-49 101233⬆️203 45.80%
50-64 42717⬆️99 19.30%
65+ 23488⬆️80 10.60%
Unknown 50⬇️1 0.02%

MIS-C Cases 48
-------
School Cases (2/12)
Total: 839; Past 2wks: 71

Staff 456; 26
Students 383; 45

Public: 463; 31

Staff 321; 18
Students 142; 13

Private: 376; 40

Staff 135; 8
Students 241; 32

-------
Hospitalized Age Range Breakdown:

0-4 70⬆️1 0.60%
5-17 132⬆️1 1.10%
18-24 285 2.30%
25-49 2921⬆️12 23.50%
50-64 3423⬆️9 27.60%
65+ 5616⬆️39 45.10%
Unknown 2 0.00%

-------
Deaths Age Range Breakdown:

0-4 0 0.00%
5-17 3⬇️1 0.10%
18-24 7⬆️1 0.20%
25-49 239⬆️3 6.60%
50-64 690⬆️3 19.20%
65+ 2661⬆️17 73.90%

Test result average turnaround time is 24- to 48-hours with UMC/SNHD sites. CVS is averaging 2 to 3+ days.
-------
"Daily case counts reflect newly reported cases and may represent cases that were tested in the preceding days, which could significantly impact the count on days when a relatively large number of laboratory reports arrive in one day." SNHD confirmed they are not counting COVID-19 antibody positives into their COVID-19 positive case counts.
Majority of information is pulled from Southern Nevada Health District's COVID-19 dashboard and historical reports.
Our positives are under 1000/day, our recovery rate remains high (90+% range), our hospitalizations remain steady (under 500).
SNHD dashboard has new "Place of Possible Exposure" tab, listing cumulative and last 30 days cases in establishments.
Top 10 Places of Possible Exposure
(Last 30 days) (2/12)

Other (3806)
Food establishment (2295)
Work (1679)
Grocery store (1606)
Hotel/Motel (1165)
Medical Facility (1111)
Casino (856)
School (399)
Air travel (321)
General store/shop (298)

After positive test, no follow-up test is needed after 7-day isolation period asymptomatic; or 10-day with symptoms and no fever after 24 hours.
If employer requires a negative test in order for employee to return to work, then employer provides the test

1st dose stage: 308,611
2nd dose stage: 83,485

Total doses received to distribute: 533,800 Source
Cashman Center and Las Vegas Convention Center are prepared to become vaccine mega centers, to distribute 40k to 45k shots per week (about 4k per day per site).
Regional vaccine pop-up sites will be throughout the valley to provide access to those wanting the vaccine. Visit SNHD site for eligibility and to book your appointment online.
Seniors who need assistance scheduling for their COVID-19 vaccine, call 1-800-401-0946, 8am to 8pm, 7 days a week.
Las Vegas Convention Center will be the main 2nd dose distribution center starting Tues., Feb. 2nd. Open Tues-Sat, Central Hall, for both Moderna & Pfizer. If you didn't receive a notification to get your 2nd dose, call (702) 759-0850 to make your 2nd dose appointment.
UMC's vaccine mega center will be at Encore, near the parking lot of their convention center area. They are prepared to distribute hundred per day according to the state guidelines. Appointment is required.
North Las Vegas residents 70 and older can visit VaxNLV.com to fill out a simple intake form to enroll for vaccinations. Enrollment for these seniors will be open until Friday evening. Immediately after, the City will begin pre-enrollment for the general public. Seniors ages 70 or older who would like a vaccine may also call (702) 342-8417 for additional assistance, though wait times may be significantly longer than using the online, mobile-friendly platform.
Remain mindful to give our medical community the ability to focus on those in need of their expertise to survive and combat the virus.
For Nevada COVID-19 metrics, with historical spreadsheet and graph data, visit: The Nevada Independent Coronavirus Tracking or check out the link in our side bar.

Your 11-minute Tuesday report in 2562 words.

gas prices could rise due to currency fluctuations

Russian gas price (at the border) had increased from $150 to $165 per 1000m³ in 2019. Although the Russian currency Ruble was devaluing against the Dollar, Armenia was/is paying for gas with Dollars.
Since 2019, the Pashinyan administration has been trying to convince Russia to implement a different gas payment mechanism within the EAEU trade bloc. Making payments in Rubles instead of Dollars was one of the priorities:
"We are constantly talking about high dollarization within the EAEU, but we still pay for Russian gas in dollars. Our proposal was that it would be more correct if we paid for gas in rubles, because I think it is more logical, also within the EAEU," said Pashinyan in early 2020.
This idea was also shared by Vladimir Putin's personal adviser back in October 2018. It appears the EAEU has been working towards this goal lately.
But meanwhile, Armenia has to pay for Russian gas in Dollars. With Armenian Dram devaluing against the Dollar, the pricing for consumers will likely be revised. Consumers pay 139 Drams per cubic meter. This was calculated in 2020 when $1 was 480 Drams. Today $1 = 520 Drams.
Large consumers pay in Dollars and have their rates adjusted periodically, while small consumers (general public) pays in Drams.
Armenia imports 2.2 billion m³ gas from Russia annually, at the price of $165 per 1000m^3. 0.7 billion of it is consumed by the general public.
Dram was devalued by 6.6% since November. This could prompt the internal gas company to raise the prices, including for the general public.
https://armenpress.am/arm/news/1039886.html
http://www.armbanks.am/en/2020/04/07/128024/
https://neftegaz.ru/en/news/energy/406887-armenia-should-pay-for-russian-gas-in-rubles/

Public Council meets drone and robotics industry

The Public Council (linked to PM's office) held a meeting with engineers from the drone, robotics, AI, and nano-tech industries. They discussed ways to help the state to develop the military-industrial complex, drone production, aviation, and to bring their quality to international standards.
https://factor.am/327477.html

former PACE MP sentenced to 4 years for taking bribes from Azerbaijan

An Italian court has concluded that Italian PACE representative Luca Volonte, who is the former head of the European People's Party, took €2.4 million in bribes from the Aliyev regime in 2012-2013.
The bribe was handed over by Azerbaijan's PACE delegation leader Suleymanov. The scheme was coordinated by an Azeri lobbying firm based in Brussels. In return, the MP gave Azerbaijan favors during PACE and Italian Parliament sessions.
https://armenpress.am/arm/news/1039927.html
Tags: #caviar

POWs and searches

The search crews in Artsakh discovered bodies of 10 soldiers and 1 civilian in Jabrayil, Hadrut, and Sgnakh regions. The civilian has already been identified by his relatives. The cause of death is being investigated.
Many bodies under the possession of the Armenian side are yet to be identified, while more bodies will likely be found during daily searches for the foreseeable future. Overall, 575 calls have been made by families who are looking for missing relatives, says the Russian humanitarian envoy in Artsakh.
https://armenpress.am/arm/news/1039900.html , https://www.panarmenian.net/arm/news/289293/
Human Rights Ombudsman Tatoyan once again criticized Azerbaijan for intentionally politicizing and delaying the POW swap mission. "It is against international laws to file felony cases and arrest POWs because that's a form of a prohibited punishment. Azerbaijan is also hiding the true number of POWs."
The Ombudsman has noted that Armenian residents in Tegh, Vorotan, and several other bordering villages have lost access to 2500 hectares of farming lands due to border changes. (some lands that were internationally recognized as part of Azerbaijan were given to Azerbaijan after the war).
https://armenpress.am/arm/news/1039933.html , https://factor.am/327226.html , https://www.armtimes.com/hy/article/204175

POW discussions: general prosecutor meets Azeri counterpart

Chief prosecutor Arthur Davtyan and his Azeri counterpart were invited to Russia. The three sides held a conversation about the establishment of future contacts in the field of international law and other related topics. Prosecutor Davtyan mentioned the importance of implementing the November 9th statement about the return of POWs, "which will serve as an assurance for implementation of other [trade unblocking] issues."
https://armenpress.am/arm/news/1039953.html , https://armenpress.am/arm/news/1039972.html

how much will a new railway network cost?

Azeri economists believe it will cost around $430 million to build a railway network connecting Kars(TR)-Nakhijevan(AZ)-Meghri(AM)-Zangelan(AZ)-Baku(AZ). Overall, if you add Gyumri between Kars and Nakhijevan, it could cost about $434 million.
Economists believe Armenia can use this network to connect with Russia via two directions: Gyumri-Nakhijevan-Meghri-Baku (southern trip), or Ijevan-Ghazakh-Baku (northern trip).
https://www.panarmenian.net/arm/news/289313/

rumors & rebuttals: traitors are not selling Azeri juice in Armenia

Telegram channel Mediaport circulated rumors that "Azeri Sandora juice is being sold in Armenia". The misinformation was picked up by several outlets and caused confusion among the buyers.
Fact-checkers contacted Sandora's local importer who said the producer is a Ukrainian company that sells its product in multiple post-Soviet republics, so they have one unified tag that contains information both in Armenian and Azeri languages.
https://fip.am/14469

4 Dutch MPs receive medals for friendship

Among them is ethnic Kurdish MP Sadet Karabulutu, who publicly criticized the Turkish-Azeri aggression during the war.
https://www.armtimes.com/hy/article/204216

food prices in Artsakh

Pricing for 43 commonly-consumed items was examined by the consumer protection agency in Artsakh. 12 became more expensive, 5 cheaper, 26 remained the same.
Onion +25%, cottege cheese +6%, milk +6%, gloves +5%, ..., pear -12%, rice -1%, eggs -1%, butter -1%.
Several dairy product prices went up, and since Artsakh has dairy companies that own dominant market share, the consumer agency will launch an investigation to see if there was price-fixing.
https://armenpress.am/arm/news/1039946.html

seismic resistance assessment for old buildings

A significant portion of Armenia's large apartment complex buildings were built half a century ago. They may not be seismically safe, considering Armenia's geolocation. After the 1988 earthquake, some buildings remain populated despite being deemed highly unsafe. Many other buildings have safety irregularities.
It is necessary to assess the situation, so the Urban Development Committee has drafted a bill "Methodology for assessing the priority of increasing the seismic resistance of buildings and structures".
https://armenpress.am/arm/news/1039887.html

IRS will closely monitor gambling industry / RFID chips & servers

IRS press release: gambling facilities and online betting services will be more closely monitored. We worked with international experts to digitize the gambling industry and bring it on par with international standards.
All gambling machines and platforms operating in Armenia will be connected to one server which will be connected to a monitoring Center. All betting and winning transactions will be recorded.
The Center will also install RFID microchips in casinos to monitor the movement of chips, the chips purchased or won by players, in real-time.
The government's Digital Council has approved the bill, which is yet to be discussed and voted in the Parliament. The goal is to be able to monitor the financial flows in this sector and to estimate the actual revenues. It will combat money laundering. (BHK skipping a Parliament session due to "COVID" in 3, 2, 1, ... /joke)
https://armenpress.am/arm/news/1039915.html

new "public council" will advise Nature Ministry

Nature Minister Romanos met several environmental organizations and environmentalists and discussed the creation of a new Council, which will advise him on nature protection issues, help draft bills and roadmaps, work with other environmental organizations and NGOs. The Council is accepting applications.
https://armenpress.am/arm/news/1039896.html

large quantities of illegally-cut trees were busted

... by Ijevan policemen during a routine patrol on Sunday. Three cargo trucks were filled with wood.
https://armenpress.am/arm/news/1039960.html

rammed through the gates

The police have arrested the father of a missing soldier who used his Vaz 21 vehicle to ram through the Defense Ministry's entrance gate before smashing it into a building on Sunday.
https://armenpress.am/arm/news/1039957.html , https://www.panarmenian.net/arm/news/289315/

"turn off the camera"

Context: An incident happened last week between parents of drafted soldiers and military officials at a military unit. The parents wanted assurances that their sons would be safe after being deployed on Artsakh borders. The parents wanted to know why Armenian soldiers are still being sent to Artsakh "despite the November 9th statement saying Armenians should withdraw from Artsakh."
During the confrontation, an incident happened between a military official and a journalist. The official struck the camera and instructed it to be turned off. Several media outlets released a message condemning the officer for hindering the journalist's work.
https://armenpress.am/arm/news/1039973.html

infrastructure upgrades

Four settlements in Kotayk province (Yeghvard, Nor Gegh, Aragel, Zovuni) have a newly renovated irrigation pipeline as part of a govt subsidy program.
https://www.armtimes.com/hy/article/204202

today in history

1932: First Yerevan tramway began operating in Yerevan
1951: The UN Convention on the Prevention and Punishment of the Crime of Genocide was implemented.
https://armenpress.am/arm/news/1039885.html

get your free colonoscopy today

The National Center for Oncology has purchased the latest generation tools and will perform a free and enjoyable colonoscopy for residents over the age of 45, for the next 6 months.
The goal is to detect suspicious growths at an early stage. It's the third most common cancer among adults in the world. It has become more common in Armenia in the past decade. When detected early, it can be fully treated.
https://armenpress.am/arm/news/1039911.html

COVID stats

+1885 tested. +355 infected. +729 healed. +5 deaths. 8393 active.
The death rate has been 1.8%. The infection reproduction rate was 0.84 in the past two weeks, down from 1.43.
https://armenpress.am/arm/news/1039906.html , https://armenpress.am/arm/news/1039943.html

COVID numbers have declined, so what do we do?

... we lift some of the restrictions!
"Aye, aye, Captain!"
"I can't hear you!"
"The rule that limits attendance to non-commercial gatherings to no more than 60 people has been removed. All other safety requirements remain in place," said a Healthcare official. "You can enter Armenia via air or land by presenting negative COVID test results that were taken within the past 3 days. If you don't, you will be tested at the airport and will need to self-isolate until the results arrive."
https://armenpress.am/arm/news/1039931.html

Armenia will soon import COVID vaccines

Healthcare Ministry: we are negotiating with multiple entities. The first batch of vaccines will arrive between late-January and mid-February. We are negotiating with producers whose vaccines have passed the necessary tests: Sputnik V, Pfizer, Moderna, and AstraZeneca. In the first phase, the vaccines will be given to the most vulnerable 10% of the population.
https://armenpress.am/arm/news/1039921.html

Sputnik V vaccine has already been tested in Armenia

Healthcare Ministry: no complications were reported by the 15 patients, including Minister Torosyan. The often-discussed "skin redness" in the injection area has not been observed, either.
The first injection gave a 91.4% efficiency. The second increased it to 94%. Even if the vaccine doesn't fully prevent the infection, it can save the patient's life by making the case mild (is that right??).
https://armenpress.am/arm/news/1039925.html

the new COVID strain: good news, bad news

Doctor Davit Melik-Nubaryan: the version of COVID that mutated in the UK will eventually reach Armenia. Preliminary data shows that those who have already been infected and gained immunity from the original COVID will be immune to this new strain. It is believed that the immunity will last 6-12 months for the majority.
The good news is that the new strain isn't more deadly and doesn't result in heavier cases. The bad news is that it spreads a lot faster. The Healthcare system could be overloaded again.
The vaccines against the original strain will likely work against the new one. Pharmaceutical companies may have to modify the vaccines, but it will only take weeks.
Closing borders with the UK won't be helpful to prevent it. We may already have the new strain. We need to develop a new strategy from the ground up.
Viruses mutate all the time. It's part of the evolution. Sometimes they cause more severe symptoms, sometimes lesser. From the evolutionary and survival standpoint, viruses want to cause less severe symptoms for the host so they can have a chance to spread wider.
https://armenpress.am/arm/news/1039856.html

Armenian scientists will study the COVID strain

CDC chief Bakunts: Armenia will have the ability to study the genetic mutations of the coronavirus. Active work is underway to invest in research resources. Meanwhile, we can submit a virus sample to a WHO laboratory to conduct a study for us.
https://armenpress.am/arm/news/1039962.html

families with newborn children receive mortgage subsidy

450 families have so far taken advantage of a government subsidy program that helps with purchasing apartments. ֏526 million will be paid as part of this 2020-2023 program. It is part of a recent initiative to boost the birthrate.
Two other aid programs went into effect in mid-2020. Provincial families received a downpayment subsidy equalling 5% of the total price. Another one subsidizes insurance payments.
The same family can apply for all three programs, and there is no age limit for parents.
https://factor.am/327385.html

diaspora-government cooperation expands: iGorts

iGorts is a program that recently recruited 48 highly skilled diasporan Armenians to visit Armenia and work at 19 various government agencies. Three more volunteers have arrived today to begin their work: Shila Palyan from Canada, Zaven Ayvazyan from Russia, and Anahit Mikaelyan from Cyprus.
https://www.armtimes.com/hy/article/204211

Yerevan to install 32 more elevators in apartment complexes

Arabkir district is the next recipient. Hundreds of units were installed in 2020. They replace the decades-old elevators that have become dangerous and poopy. The new elevators come equipped with running water and flush so you can drain your crap /s.
https://armenpress.am/arm/news/1039954.html

have you been buying stuff right and left lately?

...because trade turnover increased by +34%, and the number of printed receipts by +7%, during this year's New Year's holidays.
֏91 billion was spent between December 29-31, which is ֏23 billion more.
https://www.armtimes.com/hy/article/204195

would your majesty be pleased to take a salt bath?

Nerqin Getashen will have a halotherapy "salt bath" center to help alleviate certain conditions. It's the first in Gegharquniq province. There will also be rooms for aromatherapy (oils), ogyxenotherapy (oxygen cocktails), and massage.
The owner claims it helps boost immunity and alleviates breathing, allergy, and insomnia issues (take the claim with a bath of salt).
https://armenpress.am/arm/news/1039974.html

first Yezidi theater to open in Armenia

"шəp' y əBин" or "war and love" will be the first performance in a newly opened Yezidi theater in Ejmiatsin. It's part of a «Եզդիների կողքին» cultural initiative. The crew had planned a major performance about Yezidi national legend but the 44-day war began and some were drafted.
The crew ended up performing the "шəp' y əBин" during the war. It's about the importance of Yezidis in Armenia, and their love for the country. The January 17th performance will be dedicated to Yezidis who died fighting.
The performers aren't professional actors but they received acting training on-the-fly. "It seems to work because their enthusiasm is great. A very good team has been formed," said the producer.
https://armenpress.am/arm/news/1039941.html

Aram Khachaturian House-Museum will resume "Musical Thursdays"

This year's first classical concert is dedicated to Ruben Babayan, "the BFF of Armenian musicians."
https://armenpress.am/arm/news/1039916.html

Netherlands college will donate large quantities of school supplies

Several thousands of desks, chairs, furniture pieces, computers, lockers, etc. are being loaded in containers to be shipped to Armenia.
The Hermann Wesselink college is renovating its building with new items so they decided to donate the old stuff to Armenian kids. This will be enough to equip 15 provincial schools.
https://factor.am/327135.html

donations to Artsakh & recovering soldiers

www.1000plus.am (recovering soldiers & their families)
www.HimnaDram.org (for Artsakh & Armenia)
www.ArmeniaFund.org (U.S. tax-deductible)

archive of older posts

Armeniapedia's archive of my daily news threads:
http://www.armeniapedia.org/wiki/Daily_Anti-Corruption_Reports

disclaimer

All the accused are considered innocent unless proven guilty in the court of law, even if they "sound" or "appear" guilty.

Clark County COVID-19 positives as of Thursday, Feb 11th:
220,204, ⬆️602 from 220,204 (2/10)

Clark County Positivity Rate: 15.6% (2/11), 16.2% (2/10), 16.7% (2/9)
SNV Hospital Capacity: 75% (2/7), 76% (2/6), 76% (2/5)

-------
16-day tracking estimates:

Active Cases: 10984
Est Hospitalized: 541

-------
Current
# COVID-19 in ICU:
200 (2/9) ⬆️2 from 198 (2/9)
# COVID-19 on ventilator:
135 (2/9) ⬆️5 from 130 (2/9)
# Staffed ICU beds inventory: 772 (2/10)
# Staffed inpatient beds inventory: 5174 (2/10) ⬇️5 from 5179 (2/9)
% Staffed beds occupied: 79% (2/10) ⬆️2 from 77% (2/9)
# Licensed inpatient beds inventory: 4686 (2/10)
% Licensed beds occupied: 87% (2/9) ⬆️1 from 86% (2/9)
# Ventilators available: 547 (2/10)
# Ventilators in use: 406 (2/10)
# Ventilators inventory: 953 (2/10)
Source (mid-Feb becomes weekly, every Thurs): https://nvha.net
-------
SNHD reports 94.7% (209,090, ⬆️721 from 208,369 (2/10)) of cases have recovered.
-------
SNHD weekly flu snapshot (1/24 thru 1/30):
Age / Deaths / Hospitalized

0-4 0 1
5-17 0 0
18-24 0 1
25-49 0 3
50-64 0 7
65+ 2 14
Total 2 26
2019 Ref. 36 1070 Cases: 1073

<46% area ER and urgent care visits were adults (age 18-44) for flu symptoms. Influenza A is the dominant strain.
-------
Total Hospitalized: 9427*, ⬆️33 from 9394 (2/10)

ICU: 3504, ⬆️34 from 3470 (2/10)
Intubated: 1780, ⬆️23 from 1757 (2/10)
Deceased while hospitalized: 2960, ⬆️32 from 2928 (2/10)

*Hospitalized excludes deaths
-------
Total Deaths: 3525, ⬆️16 from 3525 (2/10)
(2273 with underlying medical conditions)
Not mutually exclusive conditions:

Hypertension 1451⬆️
Immunocompromised 117⬆️
Chronic Heart Disease 695⬆️
Chronic Liver Disease 75
Chronic Kidney Disease 492⬆️
Diabetes 1067⬆️
Neurologic/Neurodevelopmental 279⬆️
Chronic Lung Disease 538⬆️
Historically Healthy 222⬆️
Other 837⬆️

-------
Positive Results Age Range Breakdown:

0-4 4623⬆️9 2.09%
5-17 21005⬆️47 9.52%
18-24 27975⬆️55 12.70%
25-49 101030⬆️210 45.80%
50-64 42618⬆️106 19.30%
65+ 23408⬆️80 10.60%
Unknown 51⬇️1 0.02%

MIS-C Cases 48
-------
School Cases (2/11)
Total: 839; Past 2wks: 76

Staff 456; 29
Students 383; 47

Public: 463; 33

Staff 321; 20
Students 142; 13

Private: 376; 43

Staff 135; 9
Students 241; 34

-------
Hospitalized Age Range Breakdown:

0-4 69 0.60%
5-17 131 1.10%
18-24 285⬆️1 2.30%
25-49 2909⬆️11 23.50%
50-64 3414⬆️16 27.60%
65+ 5577⬆️37 45.00%
Unknown 2 0.00%

-------
Deaths Age Range Breakdown:

0-4 0 0.00%
5-17 4⬆️1 0.10%
18-24 6 0.20%
25-49 236⬆️2 6.60%
50-64 687⬆️9 19.20%
65+ 2644⬆️40 73.90%

Other (3698)
Food establishment (2213)
Work (1618)
Grocery store (1540)
Hotel/Motel (1131)
Medical Facility (1102)
Casino (837)
School (390)
Air travel (320)
General store/shop (291)

After positive test, no follow-up test is needed after 7-day isolation period asymptomatic; or 10-day with symptoms and no fever after 24 hours.
If employer requires a negative test in order for employee to return to work, then employer provides the test

1st dose stage: 299,502
2nd dose stage: 77,555

TL:DR

This is Part 1 of my two part deep dive on DraftKings (Ticker: DKNG, I will refer to the company as “DK”)
This first part introduces you to (1) me, (2) the company, (3) my thesis on the company, and (4) digs into how they make money.
The second part (already released, you can read it here - but get through part 1 first :) ) will go in depth to explore the question “Can we 10x from here?”
DK is an exciting, disruptive company working to change how we experience watching sports and make it better.
I am not a financial advisor and this is not investment advice. These are just my opinions to help facilitate learning and discussion.

Hello, welcome to my first deep dive write up.
My name’s Mark and I’m an accountant with a passion for investing. About two years ago, I used to work as an auditor at a public accounting firm and have been behind the scenes at many different publicly traded and privately held companies in the U.S. My goal is to bring my unique perspective from that past experience, my current experience working in a new role at a large corporation, and my understanding of accounting to help break down some of the most exciting growth stocks on the market today.
I’m a long-term investor. I am focused on finding great companies and holding them for a long time. I’m willing to endure volatility, crazy price drops, and everything that comes with this approach as long as the facts that led me to originally invest and believe in that company have not changed. If you want to learn more about this approach. I recommend reading the book “100 Baggers” by Chris Mayer.
Introduction
I think it’s fitting that my first stock pick has to do with sports. Sports has been a part of my life since I could walk at the age of 2. First with baseball and soccer, and then later in my childhood with golf. I’ve always played American football and basketball for fun as well and have always been an avid fan of all the major sports in the US.
I started playing fantasy sports (mostly just fantasy football) about 6 years ago and have always enjoyed it. Traditionally, with fantasy football you draft a team at the beginning of the year and those are your players for the rest of the season. If you have a bad draft, oh well. You can try to improve your team with trades and free agent additions but it is tough. Leagues usually consist of 10-14 teams (each managed by an individual) and there’s obviously only one winner at the end of the season (about 4 months after the draft). This can lead to the managers of the lower performing teams losing interest as the season wanes on. I believe DraftKings’ (DK) founders saw this issue and saw an opportunity. Enter, daily fantasy sports. Now, with the DK platform you can draft a new team every week. Or if you want, every day. This allows fans of fantasy sports to engage at whichever point of the season they want and at varying financial stakes.
The Thesis Statement
For every stock pick I make, I want to provide a quick thesis statement that can serve as a reminder for why I’m buying and holding that stock for the long term. I’ll always aim to make it just a few sentences long so it can easily be remembered and internalized. This helps during times when the price may sporadically drop and you need to remember why you’re holding this position.
The thesis statement I have come up with for DK is as follows:
“DraftKings: The leader in allowing fans to engage financially with their favorite sports, teams, and players. Having money at stake makes the game a lot more interesting to watch. The era of daily fantasy sports games, online sports betting, and online betting (outside of sports), is just getting started and DK is as well positioned (or better positioned) than anyone to capitalize off of this trend.”
Notice how I said “allowing fans to engage financially” as the first sentence and not necessarily “allowing fans to gamble”. There’s a reason for that. According to US Federal Law, Daily Fantasy Sports (DFS) contests have specifically been exempted from the prohibitions of the Unlawful Internet Gambling Enforcement Act (UIGEA). DK has always been, and I believe will continue to be DFS contests 1st, sports betting 2nd, and other forms of gambling/entertainment 3rd. It is noteworthy that states at an individual level can still deem DFS contests illegal if they so wish, but as of this writing (11/26/20), 43 of the 50 US States allow DFS contests and DK, accordingly, is offering DFS contests in all 43 of those US States.
I’ll try to clarify the difference between DFS contests and sports betting real quick:
DFS Contest – Pay a pre-set entry fee to enter a contest. All entry fees go towards “The Pot”. “Draft” 9 players to be on your “Team” for 1 week. Enter your “Roster” into a contest with other players (could range from 1 other person to 1,000s of people, the DK user can choose). Whichever “Roster” amasses the most points for that week out of all contestants wins. The winner will get the highest payout, and depending on the nature of the contest, other top finishers will receive smaller payouts as well.
Sports Gambling – Team A is considered a 10 point favorite to defeat Team B. This means that Team A is expected, by the professional gambling line setters, to outscore Team B by 10 points. This is known as a point spread. You can bet on the underdog or the favorite. If you bet on the favorite, they have to win by more than 10 points for you to win the bet. If you bet on the underdog, you will win the bet as long as the underdog keeps the game within less than a 10 point defeat.
These are just a couple simple examples to help you see the difference. Sports Gambling (the 2nd priority of DK) is a very lucrative market just as the DFS contests are. However, in the US, Federal Laws and regulations are a lot stricter on Sports Gambling than they are on DFS. As of this writing (11/27/20), 22 states (including the District of Columbia) out of 51 possible allow sports gambling.
DK is still in the infancy stages of getting their sports gambling business going. In the 22 states where they could potentially operate, they currently have a sports gambling offering in 11 of those states. The sports gambling business model for DK can be broken into two main offerings – mobile sports betting, and retail sports betting. Mobile sports betting means you can place a sports bet online from the comfort of your own home, while retail sports betting means you must go to a casino and place a bet with the sportsbook in person. I personally believe mobile sports betting is the real potential cash cow for DK out of the two types of sports betting offerings due to the convenience and ease of access. DK is currently working on and encouraging customers to lobby their state lawmakers to legalize sports gambling in more states.
How DK makes money
At the very least, before you invest in a company, you better understand how they make money. In Chris Mayers’ excellent book, 100 Baggers, that I mentioned above, he continually references top line revenue growth as one of the main common indicators of a possible 100 Bagger. This isn’t to tell you that any stock I pick will be a 100 Bagger just because it has great top line revenue growth, but if I am looking at a growth stock to hold for the long term, revenue growth is one of the first things I look at.
For DK, their means of making money is quite simple. I already went into detail above about DFS Contests and Sports Gambling. In DK’s latest 10-Q filing with the SEC (filed 11/13/20), revenue is broken out into two main streams: Online Gaming and Gaming Software.
Online Gaming (82% of Total Revenue for 9 months ended 9/30/20):
Online gaming is the true core business of DK and includes the aforementioned DFS Contests, Sports Gambling and additional gambling (non-sports) opportunities. DK refers to their additional gambling (non-sports) as “iGaming” or “online casino”.
For the 9 months ended 9/30/20, Online Gaming revenue totaled $239M, up 30% YoY from $184M in the same prior year period. Keep in mind, that this is an increase that happened during a COVID-19 global pandemic that delayed and shortened many professional sports seasons.
Online gaming revenue is earned in a few ways that are slightly different, but very similar overall. In order to enter a DFS contest, a customer must pay an entry fee. DFS revenue is generated from these entry fees collected, net of prize payouts and customer incentives awarded to users. In order to place a sports bet (sports gambling), a customer places a wager with a DK Sportsbook. The DK Sportsbook sets odds for each wager that builds in a theoretical margin allowing DK to profit. Sports gambling revenue is generated from wagers collected from customers, net of payouts and incentives awarded to winning customers. The last form of online gaming revenue is earned in similar fashion to a land-based casino, offering online versions of casino games such as blackjack, roulette, and slot machines.
Gaming Software (18% of Total Revenue for 9 months ended 9/30/20):
While the Online Gaming revenue stream mentioned above is a Business to Consumer (B2C) model, the Gaming Software revenue stream is a Business to Business (B2B) model. The Gaming Software side of the business was born out of the acquisition of SBTech, a company from the Isle of Man (near the UK) founded in 2007 that has 12+ years of experience providing online sports betting platforms to clients all over the world. The acquisition occurred as part of the SPAC driven IPO in April of 2020 that combined “the old DK company” with SBTech so that they now are “the new DK company” listed as DKNG on the NASDAQ. SBTech is a far more important part of the story than just being 18% of today’s revenue. The reason for this is because DK will eventually (planned mid-late 2021) be migrating all of their DFS and gambling offerings onto SBTech’s online platforms. Currently, for DFS, DK uses their own proprietary platform but that will move to SBTech with the migration. Currently, for online gambling, DK uses Kambi, the same online gambling platform that services Penn Gaming (PENN), a DK rival. But that’s enough about the software migration for now, back to the Gaming Software revenue.
The Gaming Software revenue stream for DK is essentially a continuation of SBTechs’ B2B business model. DK contracts with business customers to provide sports and casino betting software solutions. DK typically enters two different type of arrangements with B2B customers when selling the gaming software:

Direct Customer Contract Revenue: In this type of transaction, the software is sold directly to a business (casino for example) that wants to use the software for their own gambling operations. This revenue is generally calculated as a percentage of the wagering revenue generated by the business customer using DK’s software and is recognized in the periods in which those wagering and related activities conclude.
Reseller Arrangement Revenue: In this type of transaction, DK provides distributors with the right to resell DK’s software-as-a-service offering to their clients, using their own infrastructure. In reseller arrangements, revenue is generally calculated via a fixed monthly fee and an additional monthly fee which varies based on the number of gaming operators to whom each reseller sub-licenses DK’s software.

As mentioned above, SBTech was an international company based in the Isle of Man before being acquired by DK. Thus, the majority of their business in their first 12 years of operating independently has always been international and outside of the United States. This has helped DK, which has historically been US focused, expand it’s international reach.
A perfect example of expanding this international reach occurred recently during October (technically Q4) in which DK’s B2B technology (powered by SBTech) helped enable the launch of “PalaceBet”, a new mobile and online sportsbook offering from Peermont, a South Africa based resort and casino company. The deal was headed by DK’s new Chief International Officer, Shay Berka, who previously spent 10 years working for SBTech as CFO and General Manager. Mr. Berka took on the role of DK’s Chief International Officer upon the merger in April earlier this year. I think this deal shows that DK has integrated SBTech and it’s business very well into the larger business as a whole. They are not wasting any time using their newly acquired resources to expand their reach and bring in new sources of revenue.
This is the end of my first article about DK. My goal is to drop Part 2 later this week. The focus of Part 2 will be an in depth answer of the question – “Can we 10x from here?”
Disclosure: I am/we are long DKNG. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it. I have no business relationship with any company whose stock is mentioned in this article.

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Playboy going public: Porn, Gambling, and Cannabis

Daily COVID-19 Report for Clark County - Wednesday, Feb 10th

26 Capital Corp (ADERU) is a new at-NAV SPAC with world-leading online gambling expertise - worth a bet

Daily COVID-19 Report for Clark County - Friday, Feb 12th

gas prices could rise due to currency fluctuations

Public Council meets drone and robotics industry

former PACE MP sentenced to 4 years for taking bribes from Azerbaijan

POWs and searches

POW discussions: general prosecutor meets Azeri counterpart

how much will a new railway network cost?

rumors & rebuttals: traitors are not selling Azeri juice in Armenia

4 Dutch MPs receive medals for friendship

food prices in Artsakh

seismic resistance assessment for old buildings

IRS will closely monitor gambling industry / RFID chips & servers

new "public council" will advise Nature Ministry

large quantities of illegally-cut trees were busted

rammed through the gates

"turn off the camera"

infrastructure upgrades

today in history

get your free colonoscopy today

COVID stats

COVID numbers have declined, so what do we do?

Armenia will soon import COVID vaccines

Sputnik V vaccine has already been tested in Armenia

the new COVID strain: good news, bad news

Armenian scientists will study the COVID strain

families with newborn children receive mortgage subsidy

diaspora-government cooperation expands: iGorts

Yerevan to install 32 more elevators in apartment complexes

have you been buying stuff right and left lately?

would your majesty be pleased to take a salt bath?

first Yezidi theater to open in Armenia

Aram Khachaturian House-Museum will resume "Musical Thursdays"

Netherlands college will donate large quantities of school supplies

donations to Artsakh & recovering soldiers

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Daily COVID-19 Report for Clark County - Thursday, Feb 11th

DraftKings (NASDAQ: DKNG) - Deep Dive Research - Part 1

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